The look is unmistakably Jeep, but everything else on the 2011 Grand Cherokee is a departure from the old. Outside Jeep ditched the body cladding look of the previous three generations, and has gone for a more unified appearance. It’s a combination of smooth and sharp lines that’s further accented by the reduction of the grille and headlight area. It looks almost like how Toyota would design a Jeep.
Jeep wants to up play the premium SUV elements of the new Grand Cherokee. For starters, Jeep is being very vocal about the new Grand Cherokee sharing a platform with the Mercedes M-Class. Inside the layout has not changed greatly, but the materials quality has been given a big upgrade.
The engine choices have now gone from five to two. The bread ’n butter engine will be the new flex-fuel flexible 3.6-liter V-6 engine that delivers 280 hp and 260 lb.-ft. of torque (353 N•m) @ 4,800 rpm. Second one is a reworked version of the 5.7-liter HEMI V-8 engine. It now delivers 360 hp and 390 lb.-ft. of torque (up 3 hp and 1 lb.-ft.).
Updated 05/12/2010: Jeep today announced prices for the 2011 Grand Cherokee that will be available in showrooms in June. The SUV will be offered in three trim levels: Laredo priced at $32,995, Limited priced at $39,995 and Overland that is priced at $42,995. The SUV will be offered with: standard Active Head Restraints, full-length side-curtain and seat-mounted side thorax air bags, Electronic Stability Control, Electronic Roll Mitigation, Hill-start Assist, and Trailer-sway Control. A Blind-spot/Rear Cross-path detection system and Adaptive Cruise Control with Forward Collision Warning.
UPDATE 05/19/2010</i>: Chrysler is getting an early jump on the upcoming market launch of the 2011 Jeep Grand Cherokee next month by releasing a new video of the luxury SUV. Click on the picture above to check it out!
UPDATE 06/11/2010: Check out the first commercial for the all new 2011 Jeep Cherokee after the jump.
UPDATE 06/21/2010: Jeep has unleashed an online configurator for the 2011 Jeep Grand Cherokee. Check it out to personalize your ride before heading down to the dealer.
UPDATE 06/28/2010: Recently, Jeep’s Bob Hegbloom took some time to talk with Pentastar Video to discuss the painstaking process behind the creation of the Grand Cherokee. Among the finer points of the interview include Hegbloom laying the groundwork for how Jeep can maintain its brand image as a rugged SUV that puts a premium on customer satisfaction.
Press release after the jump.