Well after Nissan recently teased five redesigned models and with rumors circulating that the Japanese brand is considering a sub-370Z sports car, Nissan definitely has its fair share of projects on hand. But that’s not all, as the company recently announced that it will produce a brand new vehicle to compete with the VW Golf, Ford Focus, and Citroen C4 from 2014 onwards at its British production facility.
Very few details about this new hatchback have been released, but it’s been confirmed that in excess of 1000 jobs will be created in the United Kingdom because of it, with 225 being directly involved in the production of the car. The remaining jobs will be created in companies supplying components for the car.
Nissan’s chief operating officer, Toshiyuki Shiga said, “Nissan already produces more vehicles in Europe than any other Asian manufacturer and the model announced today will bring world-class quality and leading technology to our customers at the heart of the European C-segment."
In order to compete with the VW Golf and the Ford Focus, Nissan will have to create a car that can be easily upgraded and modified for future variants as both the Golf and Focus are offered in array of different versions.
Additionally, Nissan will have to develop new systems for the car as there’s no way it’ll be able to recycle all the required components from its extensive range of cars. In saying that however, we wouldn’t be surprised if the new hatchback came fitted with the same 1.6-liter engine as the base Juke, which has already proven itself to be quite capable.
Image is of Nissan’s latest b-market segment concept: the Nissan Invitation.
Nissan will be unveiling a preview version of a new addition to the B-segment at the Geneva Motor Show in March. The Invitation concept will be introduced next to the Micra city car and the Juke crossover. The production version of the Invitation will follow sometime in 2013.
The first details of the Invitation offered by Nissan state that the concept will combine "fresh style, innovation, and excitement." The concept’s sides are dominated by a distinctive character line, known internally as the "Squash Line," which adds a powerful dynamism to its profile with distinctive sculpted front and rear wings. The interior combines the latest technologies with high quality materials.
At this point, Nissan hasn’t revealed what engine will be used for the Invitation, but they have confirmed that it will offer an ultra-low CO2 emission target of under 100g/km. This tells us that we should expect to see the supercharged 1.0-litre engine already used in the Micra. However, whichever engine ends up underneath that hood, Nissan has promised class-leading levels of fuel efficiency and emissions.