A pickup truck is a light truck with an open-top rear cargo area. Many pickups have short rigid sides and an opening rear gate, while others have a flat tray back.
In a world where everyone seems to be going gaga over hybrid powered and electrically accelerated automobiles, the great American blue oval, Ford, has the courage to come out with a new offering for its popular F-Series lineup of work trucks. The 2011 Ford Super Duty comes with a significantly improved horsepower and torque curves making a more usable power band while at the same time improving the trucks fuel economy whether you choose either their new 6.7 Liter diesel burner or the traditional 6.2 Liter gasoline sipping engine.
For 2011 the new Super Duty lineup is filled with a host of convenient creature comforts like Ford Work Solutions, an in dash computer based application that allows a foreman to keeps tabs on all aspects of his or her job site and keep the work on schedule. There is also a new flow through center console with a built in 110 volt inverter, redesigned seats complete with locking storage compartment underneath that adds even more protection for the Super Duty’s role as and on site office on wheels, not to mention the new 4.2 inch LCD Productivity Screen that helps keep tabs on production.
The 2011 F-Series pickup trucks includes the F-250 through F-450 work horses and the heavy duty hauler F-350 through F-550, powered by either new 6.7 Liter Power Stroke turbo diesel V8 or the new 6.2 Liter gasoline V8 and 6.8 Liter V10. No matter which power plant you choose, the backing plate is bolted to Ford’s all new 6R140 rock crushing TorqShift six speed automatic gearbox.
Press release after the jump.
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After breaking off from Dodge to become it’s own self-sustaining brand under the Chrysler Group, Ram decided to kick things off with a new advertising campaign that’s centered on the new brand’s introduction - or re-introduction - to the American truck market.
The new spot, which is titled ’Manifesto’, will feature a bombardment of still photos that comes with a deliberate narration of how the new ’Ram’ is supposed to be ’fueled by optimism’ and boasting of a ’can-do spirit’.
On the first night of its release, the ad ran a total of 190 times in various networks, giving all those glued to their TV sets a first-hand look at the new Ram and how - as it says so frequently in the spot - it’s tank is full.
When revealing the 2010 F-150 SVT Raptor R, Ford announced that for the 2011 model year the company will offer the FR Raptor XT. But until then Ford presented a concept version of the car at SEMA Show.
The production version will be powered by a 500-hp (est.) 6.2-liter naturally aspirated engine mated to a Six-speed automatic transmission. There will only be 50 units built, ad each will be priced at $99,950.
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Of course that this days in Las Vegas SEMA Show got all the attention. But Shelby Auto decided not to bring their cars to SEMA. Instead they went to the Las Vegas Motor Speedway. In here the company brought the Super Snake Ford F150, a concept car with design inspired by the Shelby GT500 Super Snake.
Shelby Autos, in collaboration to Ford Racing started with a red 2007 F150 regular cab truck and added a custom functional hood and fascias, black Super Snake stripes and Alcoa Shelby wheels.
The engine was also tuned to deliver a total of 475 hp and the suspension was lowered 3 inches and tightened up to improve handling.
Press release after the jump.
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The great thing about SEMA that other auto shows can’t boast of is that you can find vehicles that are so out of the ordinary it begs for more than a few double takes. Take this truck from Dunkel Industries for example.
In as many words: it’s huge!
We don’t know whether this one’s for the books, but we do know that at 32 ft long, almost 9 ft wide, and 12 ft tall, it ranks right up there among the short list of enormous trucks that have made an appearance at SEMA. Dunkel Industries calls it the Luxury 4x4 (duh!) and if you take a closer look, you’ll notice that it’s a hybrid of a pick-up truck and an RV that has been fused together. By using a Ford F-650/F-750 chassis on the Luxury 4x4, Dunkel Industries was able to make a truck so big it really has no need for a trailer anymore.
The second customized Tundra presented at SEMA Show is the Midnight Rider Tundra Tailgater by Brooks & Dunn - a vehicle that will be used by Brooks & Dunn in the upcoming 2010 farewell tour.
The concept car is based on the Tundra CrewMax Limited full-size 4x2 V8 pickup and features a bed-installed 42-inch flat screen TV and sound system by Kicker.
The Tundra Midnight Rider Tailgater features a custom black paint treated with silver metallic flakes, a custom western-engraved silver door handles, a front grille adorned with a chrome Brooks & Dunn logo steer skull, a chrome-accented steer skull tailgate handle, and a hand-tooled black saddle leather-trim tonneau cover surrounded with custom Brooks & Dunn silver conchos. It sits on 20-inch Mickey Thompson “Classic Lock” polished aluminum wheels with 35-inch Mickey Thompson “Claw” off-road tires.
Press release after the jump.
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Toyota revealed today at the SEMA Show the Tacoma All-Terrain Gamer (ATG), a concept that combines the outdoor sports activities with video games.
The ATG Concept is built on a 2009 Tacoma Double Cab Long Bed PreRunner V6 model with the B-Pillars removed and installed double gull-wing doors.
The concept features a theater style seating, with four interior monitors and an INNO Ridge Wide Cargo Box attached to a roof mounted roll bar and a Xbox gaming system.
Exterior modifications also included three base colors of a custom metallic anthracite (pulled directly from the Xbox brand guide), drilled aluminum interior panels, color-matched protective floor coating, an acrylic hood with an engine view port, a 66-inch plasma monitor with a custom roll cage enclosure, tonneau cover with “Craze” paint technique, blacked out front grille, sponsor logo windshield sun shade, front and rear bumpers, smoked front head and rear tail lamp treatment, and Xbox graphics.
Press release after the jump.
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The Tundra Hot Rod revealed today at SEMA Show is using a a flat black Tundra Regular Cab 4x2 with the addition of a candy red hotrod flames, Bonneville moon hubcaps, a custom 1950’s Toyota logo in the grille, and a custom cherry bomb exhaust.
On the interior the customization package includes a custom headliner, dash pad, and carpet along with hand-turned brass dashboard controls, Fender Guitar custom radio knobs and a polished wood floor, using the Fender Custom Shop’s finest flamed maple.
Press release after the jump.
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Developed by Toyota Racing Development (TRD), the Tacoma TX concept is based on a 2010 Tacoma PreRunner SR5 and adds performance accessories and two unique graphics along each side of the truck.
The Tacoma TX performance mdifications includes: TRD 16 x7.5-inch off road bead lock style wheels, BF Goodrich all-terrain T/A KO LT285/75x16 tires, a TRD stainless steel Cat-Back exhaust, Cadmium plated Bilstein 5100 Series shocks, a Genuine Toyota class 4 trailer hitch, a Genuine Toyota lightweight aluminum tube steps with a black finish, a Motoextender by Amp Research, and Genuine TRD floormats.
Press release after the jump.
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Usually the Silverado is not a car that catches much of an attention, but the ZR2 Concept is for sure the Silverado that never was. The most amazing thing about the concept is the LS supercharged crate engine from GM Performance Parts that delivers a total of 550 hp.
The ZR2 concept features a custom bodywork includes carbon fiber fender flares that stretch outward to cover the 35-inch-tall Goodyear Wrangler off-road tires and widened stance. The carbon fiber is also used for the front fenders, extractor-style hood, rocker extensions and tailgate. On the exterior the concept is painted in Dune Metallic.
On the interior the concept add more carbon fiber details on the dash, along with black leather and suede-trimmed seats with contrasting stitching to those trail runs more comfortable.
Press release after the jump.
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