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Rolls-Royce Phantom

Rolls-Royce Phantom


They’re not as rare as the Olympic Edition Phantom Drophead Coupes we featured earlier, but this special edition Phantom Coupe Aviator is no less mouth-watering than its brethren.

Built as a celebratory model to company’s co-founder Charles Stewart Rolls and the 1930s Supermarine S6B racing seaplane, the Rolls-Royce Phantom Coupe Aviator Edition comes with a unique Aviator Grey paint finish that’s contrasted by a matte bonnet, a matte window, matte grill surrounds, and plenty of airplane inspirations.

Meanwhile, the interior of this limited-run Phantom Coupe has been dressed with a lower fascia veneered in mahogany, polished stainless steel veneer ‘onlays’ with bullet-shaped ends, and leather floor mats. There’s also a Thommen aviation-grade clock with blood orange needle tips while a metal foil upper fascia is complemented by matte black dials on the power reserve, speedometer, and fuel gauges. Then there’s the transmission tunnel, which has been dressed in its own unique way, courtesy of anodized aluminum with exposed torx fixings and swage lines.

Rolls-Royce CEO Torsten Müller-Ötvös explained the rationale behind building the limited edition Phantom Coupe. "Our founding forefather Charles Stewart Rolls was a pioneer who pushed the boundaries of motoring and aviation to the limit," he said.

“With our exclusive Phantom Coupé Aviator Collection we celebrate this great British hero, presenting a car which hints at experiments in early flight married to the best engineering, modern design and exquisitely crafted materials."

The Rolls Royce Phantom Coupé Aviator Edition is scheduled to make its debut at the Pebble Beach Concours d’Elegance before it hits the market at a limited edition number of just 35 models.

With the 2012 London Olympics closing with a tremendous bang over the weekend, the ceremonies pretty much celebrated everything that is British. If we’re talking about the term "British" in the context of the auto industry, you won’t find anything more British than Rolls-Royce.

Having said that, the British automaker was front and center during the closing ceremonies of the Olympics, particularly three models of the 2013 Drophead Coupe , which was the transport-of-choice for artists Jessie J, Tinie Tempah, and Taio Cruz during their collaborative performance titled ’A Symphony of British Music.’

More importantly, the three Drophead Coupes sported newly-designed badges for the first time in the company’s 108-year history. These new badges were designed by the Rolls-Royce Bespoke Design Team and replaced the traditional double R-R for the first time since the company started in 1904.

"I am delighted that Rolls-Royce Motor Cars was invited to take part in celebrating the success of the Games and it is appropriate that we should recognise this occasion with a fitting tribute," said Torsten Müller-Ötvös, Rolls-Royce’s Chief Executive, in a press release.

"These unique cars were hand built at the Home of Rolls-Royce at Goodwood by our dedicated and passionate workforce and the whole team can take great pride in their part in making history for our company."

Each of the three models were finished in an English White paint with the company’s iconic Spirit of Ecstacy dressed in the Union Flag sitting elegantly on the grille badge. Meanwhile, the self-righting wheel centers have been scripted with the words ‘London 2012’ and surrounded by the Olympic motto, ‘Citius, Altius, Fortius.’ Translated to English, it means "Faster, Higher, Stronger." Inside, the steering wheel center of the luxury car comes with a traditional laurel wreath and torch.

From there, the cars also have unique tread plates with badges identifying each model of their model designation. Only three units of this special edition model have been built. Can you say ’ultra-exclusive’?

After debuting the new Phantom Series II family at the 2012 Geneva Motor Show in March, Rolls Royce has completed the lineup with the new Phantom Extended Wheelbase at the 2012 Beijing Auto Show.

The Rolls Royce Phantom Extended Wheelbase features significant improvements in design, drive-train, and technology. It has a striking new front-end design with fully-LED headlamps, complete with re-styled bumpers and rectangular light apertures. The interior gets a modern user interface with re-designed multi-media controller that controls a new satellite navigation system. The driver can take the necessary information from a larger 8.8 inch control center display.

Under the hood, Rolls Royce has placed a V12 direct injection engine mated to a new 8-speed automatic gearbox and rear differential. Compared to the previous model year, fuel consumption has been lowered by 10% on the combined cycle and CO2 emissions for the Extended Wheelbase fall from 388 to 349 g/km as a consequence.

"I am proud to present our new benchmark of automotive luxury in China," said Torsten Müller-Ötvös, CEO of Rolls-Royce Motor Cars. "No other luxury product comes close to Phantom Extended Wheelbase in staging an object of exquisite beauty, effortless opulence and grand theatre. I am delighted that our discerning Chinese clients continue to value Phantom Extended Wheelbase so highly. And with the changes for Series II I am confident that it will continue to retain its position at the very pinnacle of the ultra-luxury goods marketplace for many years to come."

Way back in 2008, Pininfarina – a custom coach builder – took a look at the $400K Rolls-Royce Phantom Drophead Coupe Convertible and simply thought it just wasn’t good enough. So Pininfarina took this nearly half-million-dollar machine and created a one-off custom vehicle out of it. The maker then dubbed it the Hyperion, which was taken from an Ancient Greek Titan.

Much like its closest competitor, Bentley , Rolls-Royce has always been one of those car companies that you either loved or hated, mostly due to their gaudy exteriors and even more outlandish pricing. For those that love them, but just need a little something extra, there is no shortage of custom car builders that will customize them to your liking.

Despite the number of custom car builders modifying these ultra-luxury cars, none can touch the uniqueness and flashiness of the Hyperion. Pininfarina took special care to closely integrate a vintage look – taking styling cues from the 1930s and 1940s – with modern technology and feel.

This monster of a luxury car originally debuted at the 2008 Pebble Beach Concours d’Elegance. It then made an appearance at the 2008 Geneva Auto Show before going off to its rightful owner, Roland Hall.

Let’s take a look at how the 2008 Pininferina Hyperion stacks up.

Click past the jump to read the full review.

Posted on by Brad Anderson 1

Whether you like it or not, most high end automotive manufacturers are driven by the promise of higher profits. In fact, if you have enough money to splash, you could pretty much enter any exotic car headquarters and ask for a completely custom car to be built specifically to your liking.

This has been seen numerous times with the Pagani Zonda , and back in 2008, Rolls Royce even got on board the one-off bandwagon when British collector Roland Hall commissioned a custom Rolls Royce Phantom Drophead Coupe dubbed the Hyperion.

Rolls Royce went all out on this extraordinary piece of art, even getting legendary designer Jason Castriota to head the design team. When it was all said and done, a Rolls Royce constructed solely out of carbon fiber (with the exception of the wooden doors) was created but for some unknown reason, the car was put up for sale just one year later for roughly $6 million.

Since that time, the Hyperion disappeared into the unknown until it recently reappeared for sale at an Abu Dhabi dealership. The asking price is currently being kept secret, but if the car has been treated well over the last few years, then the Hyperion will likely set any prospecting buyers back at least $7 million.

Although we adore the styling of the car, we really cannot see why anyone would pay that much for this relatively simple car. Sure the exterior styling is completely different to stock, but when you’re driving the car, it’ll feel just like any other Phantom Drophead costing less than one-seventh the price.

Nevertheless, we wish the dealership well in finding a new home for this piece of contemporary automotive art.

At the 2012 Geneva Motor Show Rolls Royce delighted us with a refreshed Phantom line-up, and now they have created another very cool Phantom Coupe . Their special edition is a one-off Phantom Coupe Mirage edition inspired by one of the 20th century’s most iconic Arabian horses: stallions.

This unique Phantom was conceptualized by Kadhim Al Helli, Rolls Royce’s Brand Manager at Abu Dhabi Motors and then hand-built by Rolls Royce in Goodwood, England. It is painted in a very cool matte black finish combined with a mugello red and black interior. The passenger display panel set features a stallion head with a silver inlay, with the same motif embroidered on the front and rear headrests. The car also features a silver rope inlay in the door capping and on the front Fascia, while the Glove box is embroidered with the personalized message: "Mirage motif - one of one."

"The synergies between the Arabian horse and the Rolls-Royce brand are hard to ignore," explains Kadhim Al Helli, Rolls Royce Brand Manager at Abu Dhabi Motors. "Arabian Horses are one of the oldest equine breeds in existence, renowned for their refined physical attributes, fine temperament and strong bloodline; just as Rolls-Royce is synonymous with exquisite design, flawless performance and pioneering heritage. This car celebrates those shared qualities by embodying the spirit of a true champion, Mirage, the perfect example of a Classic Arabian Horse."

The Rolls Royce Phantom Coupe Mirage will be presented in the United Arab Emirates.


My parents always told me that there are only two things that are certain in life: death and taxes. Well, at least you can handle the former in style. Yeah, sure, there are Mercedes and Cadillac hearses available, but nothing says “style” quite like cruising to your final resting place in a modified circa-$400,000 Rolls-Royce Phantom.

Well, this ultra-luxurious death-mobile is due to become a reality, as Biemme Special Cars did the unthinkable and strapped a hearse backside to this pricey machine. The Phantom B12, which Biemme dubbed it, will make its debut at the 2012 Tanexpo Funeral and Cemetery Trade Show, which is like the New York Auto Show for undertakers. No, not the Undertaker you once saw pseudo-fighting people in a ring, the real undertakers that take care of deceased people.

With the exception of the decked out coffin area in the rear, its massive 23-foot length and a self-leveling air-ride suspension, the Phantom is the same as one you may see in a dealership. It features a 460-horsepower, 6.5-liter V-12 engine and a six-speed automatic transmission, which assures that you’ll never live up to the “late to your own funeral” expression.

This beast is rumored to cost somewhere in the vicinity of $660,000, so it’s doubtful that you’re going to see it at your local funeral parlor any time soon, unless you live in Beverly Hills of course. Regardless, if you want to go out in style, there is nothing quite like one final ride in one of the most luxurious cars available today. Now, if there was just a cool way to handle taxes, life would be perfect.


The Rolls Royce Phantom Coupe Series II was unveiled at the 2012 Geneva Motor Show, right alongside the Phantom Sedan . Just like the sedan version, the coupe has also received a few cosmetic updates, as well as a series of engine updates to help improve fuel economy.

This is the first update the Phantom Coupe has received ever since its official launch back in 2007. The model has made such an impression on the market, Rolls Royce decided to keep the car’s essence and only make a few changes here and there. Exterior changes include a single piece grille surround, presenting a smoother, more contemporary front end that arch into sculpted front wings, the usual redesigned bumpers, and a new set of full LED headlights.

Powering this luxurious coupe is the same 6.75-liter V12 that produces 453 HP, however, fuel consumption has been improved by 10%.

UPDATE 03/08/2012: This review has been updated with the official details and images of the Rolls Royce Phantom Coupe Series II.

Hit the jump to read more about the new Rolls Royce Phantom Coupe Series II.


Next to the Roll Royce Phantom sedan and Phantom Coupe , the Drophead version was also officially updated for the 2013 model year. The first Drophead model was unveiled in 2007 at the Detroit Auto Show and five years later the Series II model made its debut at the 2012 Geneva Motor Show.

Just like the other two models in the line-up, the Drophead version has received a few cosmetic updates and new cutting-edge technology. Rolls Royce has also made improvements to the engine which now delivers a 10% improvement in fuel economy.

A distinctive feature for the Drophead version is the addition of a new single piece grille surround and color coded grille surround offered as an option. Three new sets of wheels are available for the entire range. The interior received a larger control center display and a fully updated satellite navigation system featuring 3D map display and landscape topography.

Hit the jump to read more about the 2013 Roll Royce Phantom Drophead Coupe Series II</b>.

Rolls Royce took everyone by surprise at the 2012 Geneva Motor Show when they unveiled the new Phantom Series II , the facelift version of their high end sedan. But this was a refresher that needed to be done, not because the car itself needed it, but because Maybach ’s demise left an opening in the segment and Rolls Royce needed to remind everyone who should take that piece of the pie. If not, Bentley would move right on in .

The new Rolls Royce Phantom Series II has received a few cosmetic updates to distinguish it from the first generation launched back in 2003, but also comes with the introduction of cutting-edge technology, enhancements to an already peerless drive-train, and improvements in connectivity that reflect the changing world in which we live.

Exterior changes include redesigned bumpers and a new set of full LED headlights, while the interior added new 3D maps with landscape topography. The V12 engine has also been improved and now offers a 10% improvement in fuel economy. The engine is also now combined with a new 8-speed automatic gearbox and rear differential.

UPDATE 03/06/2012: This review has been updated with the official details and images of the Rolls Royce Phantom Series II.

Hit the jump to read more about the new Rolls Royce Phantom Series II.


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