With the launch of the 2007 Sky this spring, Saturn kicks off its most extensive product revitalization to date. Next to market is the all-new 2007 Aura midsize sedan, unveiled today. Based on last year’s concept car of the same name, the Aura blends Saturn’s new European-influenced design and high levels of refinement with the brand’s customer-focused purchase and ownership experience.
A lot of new cars have make debut the past thew months. But which one is the most significant one? Which one can satisy every taste and need? Car and Driver has made a list with top ten most significant 2007 cars. And the list shows that the inexpensive (but not cheap) small cars are proliferating. Top ten most significant 2007 cars Chrysler Sebring - The 2007 Sebring marks a bold departure from the bland styling of the old model that, although retouched and updated, remained all too (...)
On Monday, Saturn launches a new Web-based advertising campaign for the Saturn Aura that provides potential customers a video introduction to personnel at their local retailer. With this campaign, for the first time the Internet delivers a localized welcome from a manager of a local Saturn store. As more customers are shopping and researching cars and trucks online, this campaign provides as much as possible a “personal” introduction to their nearest retailer. “The new technology allows (...)