It’s quite possible that the Mercer name may not spark any type of recognition with the younger crowd. After all, this company was an American automobile manufacturer that produced cars before World War II and are probably not mentioned in any of the history books handed out in most classrooms. For the short version of the story, Mercer was responsible for the Mercer 35 Raceabout which was produced back in 1910 and considered the most admired sports cars of the decade. This vehicle was capable of hitting a top speed of 90 mph, which at the time was quite a feat, and was admired so much that Carrozzeria Sibona-Basano ended up building a modern interpretation of it in 1965.
The Mercer Cobra Roadster was a one-off vehicle commissioned by the Copper Development Association from Virgil Exner’s designs in Esquire. Its design was drawn up by Virgil Exner and Virgil Exner, Jr. and was built using a Cobra chassis, number CSX2451.
The special Mercer-Cobra Roadster will be put to auction on August 20, 2011 in Monterey with an expected draw of $800,000-$1,200,000.
See what makes up a 1.2M Mercer Cobra after the jump.