You would think that an oil company would be all for gas-guzzlers and oil burners, vehicles that would keep the cash flowing and allow those companies to maximize profits. However there is one member of the crude retailing community that is more focused on getting the most out of every drop, as opposed to selling every last one.

The Hague based operation, Shell Oil, is committed to making the most out of the limited fossil fuel, that is why they have partnered with the Scuderia Ferrari in order to push the boundaries of both performance and efficiency. The pair work together to develop fuels that burn more proficiently on the racetrack and lubricants that allow the rotating parts of the highly sophisticated Formula 1 car to move with less friction and be less of a (parasitic) drag on the machine, allowing it t to be even more fuel efficient. Shell’s efforts at conservation are not limited to the F1 circuit.

The oil company is also the title sponsor for the Shell Eco-Marathon, a competition whose record holders have achieved the equivalent of over 7800 MPG from their fuel-efficient forward thinking machine. The Shell Eco-Marathon is held in various locations around the globe, and invites students to design, build, and test their unique vehicles, all with the same goal, use the least amount of fuel to travel the farthest distance possible. The student design teams develop vehicles that run on conventional fuels like gasoline, ethanol and diesel, as well as futuristic concepts like solar power, hydrogen and other bio-fuels.

More information after the jump.

Shell Eco-Marathon originally appeared on topspeed.com on Friday, 29 May 2009 14:30 EST.

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Shell Ferrari F1 commercial originally appeared on topspeed.com on Tuesday, 27 March 2007 06:00 EST.

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Cold weather FuelStretch tips originally appeared on topspeed.com on Tuesday, 12 December 2006 15:02 EST.

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Ferrari Panamerican ends in New York originally appeared on topspeed.com on Monday, 20 November 2006 16:30 EST.

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Shell Eco-Marathon return to USA originally appeared on topspeed.com on Thursday, 9 November 2006 10:53 EST.

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Follow the Panamerica 20000 with Shell originally appeared on topspeed.com on Tuesday, 24 October 2006 17:30 EST.

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A vehicle is tipically the largest or second-largest purchase made during a lifetime. So it’s important to make informed decisions about car care, including what you buy at the pump. All gasoline brands contain the minimum level of detergents required by government standard, but that level is not enough to prevent the build-up of power-robbing carbon deposits in some engines.

What is the difference between premium and regular gas originally appeared on topspeed.com on Tuesday, 24 October 2006 16:53 EST.

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Extra V-Power burst for Ferrari originally appeared on topspeed.com on Tuesday, 24 October 2006 15:24 EST.

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