The Dodge Viper was the first V10 powered vehicle in the world when it debuted in 1992, and after 20 years on the market, Dodge felt the need to strengthen its image by recreating it. When the new Viper debuted in 2012, Dodge had gone further in the rebirth of the American sports car by dropping the Dodge name. The SRT (Street and Racing Technology branch of Chrysler became a separate brand and the Viper would now be simply called the SRT Viper.
It sounds a little strange to already talk about a facelift for the recently unveiled SRT Viper , but you have to admit: this is not the craziest thing you have heard. According to a long-range product plan revealed by Chrysler on Wednesday, the SRT Viper will get a refresh in 2015.
At this point it’s a little bit too early to speculate about these updates, so we will let your imagination go wild. Still, you should expect some minor updates on the exterior, with redesigned headlamps, maybe new grille. For the engine, expect a few extra horsepower and improved fuel economy.
The same document reveals that the SRT brand won’t get any new models until late in 2016, but we will see refreshes for three existing vehicles in 2014.
Additionally, Chrysler will get three new vehicles in 2015, Jeep will get two new models in 2015, Dodge will get a new model in 2015, and the RAM brand will get a new Fiat-based van in 2014 and two more new models in 2016. Along with these new vehicles, there will be lots of updates and engine upgrades.
Phew, the next three years sound pretty busy for the Chrysler Group.
Right after SRT unveiled the new Viper to the world, Jay Leno reviewed the pilot car. Unfortunately, Jay couldn’t legally take it on the road, so we didn’t get to see his typical test drive.
Now, the new supercar is back in Jay Leno’s Garage for a more detailed review and the long-awaited test drive. The car was brought to him by SRT CEO Ralph Gilles himself. In fact, Gilles – a true car guy – actually drive it 5,000 miles across country, so Jay could feature it.
Before its date with the track, Jay took the Viper on the typical drive that he is known for. This drive culminated in a fantastic burnout, and Jay and Gilles mocking Chrysler’s former owners, Daimler, for not knowing what a burnout was. After its relatively calm road test, the Viper was pushed to its limits at the Willow Springs test track.
Watch the video and see if the new Viper’s on-the-road performance managed to impress Leno.
Over in Europe, however, that doesn’t appear to be the case after Chrysler announced that it has no plans to sell the Viper across the Atlantic anytime soon, citing its exclusive American concentration as its motive behind the decision.
The announcement is interesting for a number of reasons, not the least of which is Chrysler’s apparent reluctance in bringing the Viper to a continent chock-full with its own share of sports cars and supercars. Maybe they realized they would enter a saturated market, although the price of the Viper in Europe would be significantly cheaper than most of the supercars running around those roads.
Chrysler’s decision to keep the Viper in U.S. soil would be a coup for Chevrolet, who announced earlier this week that the Corvette C7 Stingray would hit UK dealerships in the near future. One less competitor is great news for Chevrolet, especially when you consider that the Viper is truly the only direct American competitor to the `Vette.
Make no mistake, the SRT Viper is every bit as fabulous and deadly as its Chevrolet counterpart. This move does raise some questions as to whether Chrysler believes the SRT Viper could fare well in Europe, or maybe just in the UK, something Chevrolet believes the Corvette C7 Stingray can do.
We may see Chrysler change its mind if the Corvette takes off in the European market.
We’ve seen a lot of behind-the-scenes videos over the years, a lot of which chronicle the build process of a car that we normally wouldn’t be privy too.
Thanks to the New York Times, we now have a chance to see how one of today’s most scintillating American sports cars, the SRT Viper , is built. The build takes place at SRT’s Conner Avenue Assembly plant in Detroit, and for the next three-and-something minutes, we find out exactly how detailed and painstaking the work really is when it comes to putting together the car with the stature and technical intricacies of the SRT Viper.
In the end, the sparkling sports cars look downright amazing, all thanks to the men and women who work tirelessly to ensure that every nook and cranny of the SRT Viper is built and tested the right way.
Feels like we owe these fine folks some gratitude for the work they do.
When SRT unveiled the 2013 Viper back in September 2012, the company announced that the new supercar be delivered to dealerships by the end of December. However, as you can see it is already the end of January 2013 and the new Viper still hasn’t arrived to dealerships. In fact, it has been confirmed that the first Vipers won’t reach dealers until mid-February.
In a recent interview with The Detroit Free Press, Ralph Gilles — president and CEO of the SRT brand — officially apologized to the company dealers and announced: "we are just holding ourselves to a higher standard."
He also confirmed that each dealer has received a letter that explains that a "hand-made car takes a little finesse to get everything perfect." This desire for perfection is the apparent reason for the delay – don’t know if we’re buying it, but okay…
Gilles also confirmed that SRT plans to build a total of 1,600 Vipers in 2013 and 800 of those units have already been spoken for.
In the latest episode of Head 2 Head, MotorTrend has put face to face two of the greatest sports car: the 2013 SRT Viper GTS against its domestic rival, the 2012 Corvette ZR1 . The test drive was held at the Mazda Raceway Laguna Seca and behind the wheel was pro race driver Randy Pobst.
If you remember, at the end of 2012 there was a real fuss with the two models when MotorTrend announced that ZR1 managed to set a new Mazda Raceway Laguna Seca lap record with a time of 1:33.70, while the SRT Viper achieved a time of only 1:35.77.
This result was impressive, considering that both deliver pretty much the same output: 640 horsepower for the Viper and 638 horsepower for the ZR1. But we guess it was aerodynamics that made the difference, right?
Watch the video to find out which of the two cars has the bigger "bollocks."
Prospective owners of the new SRT Viper have to be squeaking in delight right now after the first production model of the reborn American sports car finally rolled off of the production line.
As expected, this was a very big deal for fans and future owners of the Viper, as a lot of them have been waiting years for this moment to come. The special ceremony — yes, the event deserves a ceremony — was attended by the higher ups of the Chrysler management chain, including Chrysler Group LLC chairman and CEO Sergio Marchionne and SRT brand president and CEO Ralph Gilles.
As for the lucky owner of the Viper VIN #001, that distinction falls on the lucky shoulders of Scott Thomas of Oklahoma City, who actually paid a whopping $300,000 for the car at the Barrett-Jackson auction last year, benefiting the Austin Hatcher Foundation.
Check out the video of the first production SRT Viper as it finally sees the light of the outside world. Exciting stuff, indeed.
The hunk of sweet Mopar goodness known as the 2013 SRT Viper GTS is all set to hit dealerships and the streets at the control of civilians. Before this can happen, all of us experts had to run it through the ringer and Edmunds sure got a good long look at the new snake. During this testing process, Edmunds somehow managed to get SRT ’s permission to put the SRT Viper on the dyno – something that a surprising number of automakers would never allow out of fear of huge horsepower loss through the drivetrain.
As we all now, the Viper GTS has been dubbed the “most powerful Viper ever,” thanks to its 8.4-liter V-10 engine that pumps out 640 horsepower and 600 pound-feet of torque. While stated output is all well and good, what really matters is how much of that power actually makes it to those monstrous rear tires.
With the Viper on the dyno, Edmunds lets us know what to expect from the resurrected serpent. Wanna know the results? You’ll have to check out the video to find out…
The latest episode from MotorTrend’s “Ignition” features one of the coolest supercars launched in 2012, the SRT Viper GTS . The Viper GTS was put to an extreme performance tests by Carlos Lago and professional racecar driver Randy Pobst hit the Laguna Seca racetrack to see if he can charm this snake. Both drivers come away with some positives and negatives.
As a reminder, the new Viper is powered by an all-new 8.4-liter V-10 engine that delivers a total of 640 horsepower and 600 pound-feet of torque. The new engine is mated to an improved Tremec TR6060 six-speed manual transmission and sprints the sports car from 0 to 60 mph in about 3.4 seconds. The Viper GTS tops out at 206 mph.
So, does MotorTrend think it’s worth paying $124,990 to buy the new SRT Viper GTS? You will learn that by watching the video. Enjoy!
Most CEOs prefer to do their jobs from a desk in a high-up corner office with a breathtaking view of their surroundings. SRT CEO Ralph Gilles, however, prefers a different approach. See, the man tasked with developing the new Viper GTS sports car is as hands-on with the project as he can be.
So hands-on, in fact, that Gilles doesn’t mind rolling up his own sleeves, heading over to the SRT factory, and, with the help of SRT team leader, Tony Banks, holds his own in putting in work to build the sports car.
Of course, it’s worth noting that Gilles is building the SRT Viper that will soon grace his own driveway, so it’s safe to assume that he’s going to the extra mile to ensure that his Viper is built with no stone left unturned.
Either way, it’s pretty cool seeing the head man of a company not caring about getting down and dirty to help out his employees. That’s some strong leadership right there.