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2011 Tesla Roadster Art Car by Laurence Gartel

We don’t like to say it too much out of fear that we’d lose ‘cool guy’ points from all of you, but we figure that there’s no harm in saying it now. We enjoy and appreciate art, so much so that nothing gets us more excited than to see two of our favorite subjects being designed together to create one beautiful piece of automotive artwork.

That’s right! We love art cars!

From Jeff Koons’ BMW M3 GT2 to the Audi A1 Art Car , and even the Citroen Survolt Art Car , art cars always have a soft spot in our hearts, and now that Tesla has decided to join the fold, we couldn’t help but get a tad excited over this one too.

Designed by artist Laurence Gartel, this Tesla Roadster Sport Art Car was covered In a psychedelic vinyl wrap with a colorful digital swirl design. This kind of artwork is right up Gartel’s alley, whose history with digital art goes all the way back to its seedling stages in the 70’s. With over 30 years of experience under his belt, Gartel was the perfect choice for Tesla and as evidenced by his work, the electric automaker really hit this one out of the park.

Press Release after the jump.

Press Release

Tesla Motors and digital artist Laurence Gartel have transformed the Tesla Roadster Tesla Roadster , the only electric supercar on the road, into a true work of art. Wrapped in Gartel’s visually-stunning artwork, the one-of-a-kind Roadster will be displayed and toured around Miami Beach through next week as part of Miami’s annual Art Basel festival on Dec. 2-5.

Tesla and Gartel are natural partners, both capitalizing on new technologies to break ground in the automotive and art worlds. Just as Tesla pioneered uncompromised electric driving with the Roadster, Gartel introduced the world to new types of digital art in the 1970s. His work has since been featured at the Museum of Modern Art and the Smithsonian, among others.

Tesla Roadster Art Car by Laurence Gartel

"I was in shock when I took off like a rocket," says Gartel, who fell in love with the Roadster the first time he drove it. "This vehicle takes off like it’s heading to Mars and you don’t hear a thing. No burning of fossil fuels either. It’s an extraordinary car."

The wrapped Roadster will be on display at Gartel’s Art Basel celebration at the Nikki Beach club in Miami Beach on Friday, Dec. 3, starting at 7:30 p.m. It will also be hitting the hot spots in town during the festival.

Accelerating from 0 to 60 mph in just 3.7 seconds without using a drop of gasoline, the Tesla Roadster proves that drivers don’t need to sacrifice style, beauty or performance in order to own an electric car.

Tesla Roadster Art Car by Laurence Gartel



22 comments:

I guess different preferences for different people. It’s an art to some, but it just seems like a plain car smothered with graffiti.

It looks like a candy toy car on that graphics! smiley Anyway, I must say that it’s kind of impressive for they truly make this vehicle a work of art, but I think it is already overdressed on that.

I’m not really fond of this kind of art. In my opinion, it makes the car look dirty. The first time I’ve seen it, I was shocked because it is really a total mess. I wonder why there are still automakers creating this stuff.

I really hate this art cars! IMO, they are just making the car uglier. Oh please! car manufacturer stop making this king of thing. Just focus on upgrading your engine.

ha ha. I think Tesla doesn’t understand the meaning of art? Or they have been considering this crap as a piece of "art"? The designer who creates this one should attend an art class!

All cars should be painted like that. Wonder how much it would cost to have mine done something like that! Simply AWESOME!

Though mankind has manipulated the former for far longer than the latter, art and electricity needn’t exist in isolation from one another.

I really don’t like such an excessive art of design in my car.,,because personality reflects the users of the one who use of the cars..

It’s a very “cool guy” seating on this car..The “art of creative design”..very pleasure..and attractive one..It’s seems to be perfect..right..!?

It would have been nice if the art actually had a connection with the car it was on. Cover it with a stylized representation of subatomic particles or something.

I was amazed with the vent and headlights of the tesla, I looks like a human face smilling in front of you.

Fell in love with Tesla first second I saw it in a video. My face fell off when I found out the price of this toy!

Piece of modern art! Awaiting the day when all the cars will be electric and we start taking care of this precious planet that we are lucky to be part of.

I love it! It’s the proof of imagination, and stepping out from the crowd. We all trying to be more and more like each other, if we try hard enough in 100 years we’ll be all with white suits, same snickers, like in "The Island" movie.

I think this car should of been in a art gallery or something. Definitely it’s place is not on the street!

With experience spanning back to the 70s Gartels is quite the artist and since he added the Tesla Roadster to his portfolio he can retire a happy man.

I wont call it cool either. I wonder what was Laurence thinking of to paint his Tesla like this. yes its kinda unique but to be honest It looks awfuk to look at.

Look at the bright side guys! From the side, with the new colors, the frontlights are not visible making this baby sweeter, and reminding me of the Mercedes SLS.

Rainbow... incoming!!! Seriously, what they were thinking, this artwork is masking allot of the shape of the car, and not also this, but the car is a great looking car and I think this paintjob is ruining the looks. What I love about this car is it’s acceleration and the fact that it’s soundless. Probably some will put some speakers on the back of the car to make it more aggressive. My main problem with this car it’s its price. smiley

Police officer: "Under pursuit of a 2011 Tesla Roadster, the radar measured 200 MPH! In need of air support!!!"

"Roger that! What color is the Roadster?"

"All the colors!!!" lol

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