Ewe no, their are thymes when a spellchecker is in order and advertismenting sumthing is Juan of them thymes. Their’s not much worser then misspelling the nayme of the pro-duct you are saling. Welp, it looks like Porsche has decided against spell checking its ads.
Okay, we’ll stop now... but seriously. Every single PorscheBoxster billboard ad in the great city of London has a glaring error in it. It’s missing an “S,” so the sports car is now known as the "Boxter." Granted, the pronunciation is exactly the same, but the spelling is simply horrendous.
Really, how in the world does a professional advertising company, which we only assume Porsche uses, misspell a key word, like the product’s freaking name, on a slew of billboards? To boot, how exactly does Porsche not catch this before having the billboards installed? Yeah, accidents happen, but that’s fine on a single small ad somewhere, not on billboards all across London.
An ad campaign of this magnitude has to cost a load of money and if the ads are up, it means that Porsche apparently approved the final proofs. So the question is how did Porsche approve botched proofs or did the ad company misprint them when they made the billboards?
We tried coming up with a department to call in Porsche’s operation to find out whose error it was, but we came up empty. We are sure that within a matter of days these ads will be fixed up. It’s still worth a good laugh.
With the 2012 London Olympics closing with a tremendous bang over the weekend, the ceremonies pretty much celebrated everything that is British. If we’re talking about the term "British" in the context of the auto industry, you won’t find anything more British than Rolls-Royce.
Having said that, the British automaker was front and center during the closing ceremonies of the Olympics, particularly three models of the 2013 Drophead Coupe, which was the transport-of-choice for artists Jessie J, Tinie Tempah, and Taio Cruz during their collaborative performance titled ’A Symphony of British Music.’
More importantly, the three Drophead Coupes sported newly-designed badges for the first time in the company’s 108-year history. These new badges were designed by the Rolls-Royce Bespoke Design Team and replaced the traditional double R-R for the first time since the company started in 1904.
"I am delighted that Rolls-Royce Motor Cars was invited to take part in celebrating the success of the Games and it is appropriate that we should recognise this occasion with a fitting tribute," said Torsten Müller-Ötvös, Rolls-Royce’s Chief Executive, in a press release.
"These unique cars were hand built at the Home of Rolls-Royce at Goodwood by our dedicated and passionate workforce and the whole team can take great pride in their part in making history for our company."
Each of the three models were finished in an English White paint with the company’s iconic Spirit of Ecstacy dressed in the Union Flag sitting elegantly on the grille badge. Meanwhile, the self-righting wheel centers have been scripted with the words ‘London 2012’ and surrounded by the Olympic motto, ‘Citius, Altius, Fortius.’ Translated to English, it means "Faster, Higher, Stronger." Inside, the steering wheel center of the luxury car comes with a traditional laurel wreath and torch.
From there, the cars also have unique tread plates with badges identifying each model of their model designation. Only three units of this special edition model have been built. Can you say ’ultra-exclusive’?
Of all the upcoming sports cars that are scheduled to be released in the coming year, the Alfa Romeo 4C probably tops our list as one of our most eagerly anticipated releases. But even with the coupe not scheduled to make its debut until next year, a source has already told Autocar that Alfa Romeo is planning on building a convertible version of the 4C.
While no exact details were shared on the future of the convertible 4C, it does give indication as to the investments Alfa Romeo is putting on the model, which is being touted as the brand’s halo model that will spearhead Alfa’s reinvention as a company.
The coupe version of the 4C is powered by a 1.8-liter turbocharged engine that delivers a total of 296 horsepower. The convertible model will likely carry the same powertrain, although a few modifications to the car’s body will most likely be in order. Of note is the roof mechanism that will most likely be installed, which could add some weight to the car.
Rest assured, more details will follow as soon as new information becomes available.
If auto tuning was an actual Olympic event, British tuner Kahn Design would probably be the odds-on favorite to win the most gold medals by sheer quantity of programs alone. Don’t sleep on these guys though, because they’ve got top-class quality covered too.
For their latest offering, Azfal Kahn and his team decided to go the utilitarian route by releasing a new program for the Jeep Wrangler, called the Chelsea Truck CJ 300 Expedition Vehicle.
The most distinguishable element of the program for the Chelsea Truck CJ 300 is its military green paint finish, which pretty much gives away the underlying purpose of the vehicle. Moreover, a lot of intricate modifications were given to the Wrangler to ensure that it keeps true to its new looks, including the smoked headlights and indicators to go with LED daytime running lights. The front grille was also abjectly modified to give the Wrangler’s front profile a more menacing look while also getting some technical boost thanks to new openings on the valance and grille area, providing better airflow to the radiator, intercooler and brakes. etc. Over at the back, Kahn Design added a new enamel tailgate, cross hair exhausts in stainless steel, and a new 20" smoked black Kahn RS spare wheel.
Moving inside, the British tuner added heated perforated leather seats with matching stitching, aluminum pedals, and a red speedometer and rev counter fascia to complete the aesthetic overhaul for this off-road menace.
We know, we know. It caught us by surprise too. British tuner Kahn Design has a new project, except that this one doesn’t have anything to do with wheels.
What it is though is something that a lot of watch enthusiasts will surely enjoy: the Kahn GMT Timepiece.
Yeah, it’s a watch. Designed in the UK by Azfal Kahn himself and manufactured in Switzerland, the Kahn GMT Timepiece is the epitome of a watch that comes with a classic, no-frills style that embodies the company’s tuning reputation. The white face is finished in white and matches really well with the full soft leather strap that exudes that classic look we’re talking about.
It’s ideally suited to be worn as a casual watch of informal set-ups and it also has time zone references of just about every major city in the world, allowing you to keep tabs on just about every time zone there is.
All told, the Kahn GMT Timepiece makes for a dandy watch on your wrist, proving that the British tuner has far more skills than we thought they had.
In case anyone is wondering if the name of the car is spelled wrong, it’s not. This particular Bugatti Veyron has been rechristened the Bugarti Veyron and was unveiled by the organizers of the Wilton House Classic and Supercars. Despite carrying all the performance credentials of a Veyron - 1,000 horsepower under that hood, baby! - this Veyron is well and without question one of the most unique Veyrons we’ll ever see, thanks in large part to the design made by noted English artist Ian Cook, which was turned then wrapped onto the supercar’s body.
Cook, known for his works involving remote-controlled cars as his paint brush of sorts, was commissioned by the Wilton House organizers in partnership with the artist’s PopBangColour design studio and the owner of the supercar itself, Lord Pembroke. The Bugarti Veyron will be on display at the Wilton House in England until next Sunday, which means that if you’re in the area, don’t miss out on the chance to get up close and personal with one of the most unique Bugatti Veyrons you’ll ever see, as well as 200 other cars following the "Best of British" theme.
Tickets are on sale and cost £12 (about $15 at the current rates) in advance and £15 (about $18 at the current rates) on the day.
On August 27, 2012, U.K. banks are closed for a holiday and supercars are set to run wild in celebration of this holiday. At the National Motor Museum at Beaulieu, the Supercar Showdown will take place and we will all get a good glimpse and listen to what these cars have to offer.
The guest list also includes a laundry list of car clubs that are sure to bring numerous hot cars to the National Motor Museum. This year, there will be a course set up in the museum’s parking lot, so you can watch these supercars do what they do best, navigate a road course, though we doubt it will be a timed race, but rather a friendly drive.
You also can get involved in the show, as you can vote on the People’s Choice Award for the best supercar at the show. The winner of this award receives a 60th anniversary Beaulieu trophy and tons of bragging rights.
To get into the show, all you need to do is purchase a general Beaulieu attraction admission ticket and you’re good to go. You can get tickets online at the rate of ₤18 for adults, ₤16.65 for those 60 years and older, ₤10.80 for those 13 to 17 years old, and ₤8,95 for those 5 to 12 years old. Alternatively, you can pick up family admission tickets, which are good for two adults and up to three children for just ₤47.25. This ticket also gives you admission to the museum, World of Top Gear, On Screen Cars, Beaulieu Abbey, and Palace House and Garden.
It’s limited only to the UK, which means that those boys across the pond has another reason to brag to us here in the US. But we’re not complaining - at least not yet - and we’re sincerely happy for those chaps, especially since they’re getting one heck of a car.
The GT-86 TRD UK Special Edition won’t receive any performance modifications - it retains its 2.0-liter, four-cylinder engine with 200 horsepower - but what it gets are a variety of aerodynamic upgrades, including a lower front spoiler, aerodynamic ‘fins’, wide see skirts, a larger wing, and a new diffuser. In addition, Toyota installed a new and adjustable suspension system, thicker anti-roll bars on the front and rear, improved disc brakes - 355 mm in the front and 345 mm in the rear - vented rotors, and a new exhaust system that produces better response times.
Completing the extensive add-ons are a new set of 18" forged aluminum wheels wrapped in Michelin tires, a carbon suspension strut brace and a TRD-badged oil filler cap, a red starter button, and a new set of sport bucket seats in the interior.
Needless to say, it’s a car that we’d love to see here on our roads, but can’t because of it’s UK exclusivity. Guess those boys will be getting to fight over it at the start of next year when the cars go on sale.
As for us, we’ll be licking our chops to see if we get the same kind of digs from the Scion FR-S.
UPDATE 02/10/13: The UK version of the TRD-tuned Toyota GT86 ($49,800) has been priced at £31,495 for the manual transmission and £32,995 ($52,000) for the automatic version. Only 250 models will be made available with sales beginning in the 1st of March!
Not a lot of people remember that Ginetta was founded by the four Walkett brothers - Bob, Ivor, Trevor, and Douglas - from Sufford, England in the late 50’s. The brand has since changed hands a couple of times, most recently in 2005 when it was bought by LNT Automotive.
We bring this up because the original owners of Ginetta are making a return in the industry, only this time, they’re starting up a new brand that has been creatively christened as Dare.
Fancy name notwithstanding, the Dare is a sports car that’s being prepared to take on the likes of the Lotus Elise and, in a somewhat ironic twist, the Ginetta G60. Full details have yet to be revealed but the early word is that the Dare will carry a rear-mounted 2.0-liter Ford Ecoboost turbo engine that will pack an impressive 250 horsepower. It’s not quite to the level of the 310-horsepower output of the G60, but it’s fairly close enough to be given serious consideration, especially when you consider that the Dare is expected to weigh only 750 kg/1,653 lbs, around 330 kg/728 lbs lighter than the G60.
The best part is that the Dare, which is expected to make its debut next year, has an estimated price tag of just £30,000 ($47,000 at the current rates), an amount that’s a little more expensive than the Ginetta’s entry-level G40 sports car.
The countdown to the 2012 London Olympics is on its last legs, and as such, MINI is preparing to give British athletes a proper motivational boost with a new promotional video featuring the London Philharmonic Orchestra.
The video features a handful of 2012 MINI London Special Edition models - nine in total! - with members of the world-famous London Philharmonic Orchestra each getting into one of the models to play a unique version of the British national anthem.
Instead of their instruments, they’re musical equipment this time around is the car’s horn. Pretty sweet, if we do say so ourselves.
We don’t doubt the talent of these guys in blending anything that makes a sound into a unique composition, but this really does take the proverbial cake. If you’re a British athlete and you get to watch this video, how can you not be motivated.
Heck, it even got our juices going, no small feat considering we have the athletic competency of a living room couch.