Volkswagen has revealed a striking off-road vehicle based on the recently-launched Crafter van. Named Atacama, after the desert in South America, the four-wheel drive concept is the product of the Design Centre in Wolfsburg, Germany, and could become a limited production vehicle.
"The Atacama concept is a fresh and modern interpretation of a four-wheel drive Crafter, combining function and individuality," says the team leader and exterior designer, Ralf Dekena. The design study gains its striking presence through its proportions. The front end, with slight modifications and the aluminium components such as the radiator, headlights or air vents, also add to the Atacama’s powerful appearance. The side air inlets in the wings lend the Atacama a sporty finish.
For protection during off-road use, the vehicle has been equipped with robust panelling and powerfully modelled wheel arches. Aluminium inserts further emphasise its off-road appeal and give the Atacama a more exclusive appearance. Offsets and stamps are repeated thematically on the wheel arches. The unique side window design demonstrates the integration of exterior and interior.
The designer responsible, Romain Chareyre, explains: "The design study shows further potential for the Crafter in the leisure and fun segment."
The roof railing formed in a U-shape with integrated box is a modern interpretation of a carrier system. To match this element, the team designed the rear ladder which frames the brand logo in its shape and also has the door handle integrated in it.
The member of the Volkswagen Commercial Vehicles board of management with responsibility for sales, Harald Schomburg, is very enthusiastic: ‘The absolute highlight of the Crafter presentation is the concept vehicle Atacama with four-wheel drive application by Achleitner.
"It emphasises the strikingly masculine features of the vehicle and is our idea of a Crafter off-road vehicle. I’m very curious about the customer reaction – if it is positive we will build a series of up to 100 vehicles."