When it comes to Harleys, it is the image that sells, so the company needs to refresh that image with each year so that they keep appealing to larger and larger crowds. We’re not quite sure this is their strategy to attract more female riders, but the American giant has revealed their Summer 2010 Campaign, but we’ll more likely call it Victoria’s Secret Angel Marisa Miller calendar.
Yes, the Californian model, aka ‘sexiest woman on the planet’ got a bit dirty in denim and jumped on a few Harleys just to get our hearts pumping harder. This follows the success of last year’s campaign, in which we saw the superhot model taking the innocent approach in a 1950s style photo shoot.
One of the pictures even shows a hot babe doing a burnout, but we won’t put our money on the fact that it is exactly Marissa Miller. Anyway, hit the jump for more pics.
There was nothing wrong with this 2005 Harley-Davidson Road King Custom before California-based Chris from Fox Custom Paint and Ric Greene from Southeast Custom Cycles began working at it and now it looks like everything’s wrong with the American bagger. That is because our guys decided to get the bike rid of its shiny paint and chrome only to create the distress look that they think fits this H-D model very well.
Indeed, after noticing how much attention rat rods were getting at custom shows, the Californian boys uncovered the clean metal underneath Harley’s impeccable paintjob only to then start applying their own sky blue paintjob (actually several layers of basecoats and different color primers), which also had to be partially sanded off.
But it is the finishing touch that gives the bike its rusty look. A spray bottle of different color base was used to squirt paint on the thing and obtain the rust-like spots that are actually eye-catching.
This is definitely something we don’t see every day, although we could start living with this. While most custom builders aim towards Harley’s quality finishing, these guys have just tipped the scale in the complete opposite direction.
This video doesn’t look bad at all for a 25-year-old commercial. It’s for the Honda Shadow 1100, but the style is definitely Harley-Davidson. The accent is put on the cruiser’s timeless look and inviting sound, while in what the rider is concerned, sex-appeal marks the spot. The video is actually called “Tell him you have plans,” on youtube but I won’t ruin the surprise for you, so check it out.
Looks to me like this one is much better than most bike commercial nowadays.
Take a look at this video and at any other official Harley-Davidson one out there and tell me this isn’t at least as good. It shows the bike, a couple of hot babes and everybody around them going crazy of joy. Just the good old recipe, but it works every time.
For all of you out there who look at Harleys and say “I’m gonna buy one of those some day,” H-D has launched a special website and TV ad called Make This the Year. The American company’s campaign looks to be for Canada, but it applies to that category of potential buyers from all over the world.