Heritage Softail Classic gets customized at Washington D.C Auto Show

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This past January at the 2007 Washington D.C. Auto Show, Harley-Davidson conducted a live, on-site bike build demonstration of a 2007 Harley-Davidson Heritage Softail Classic motorcycle within the Urban Restylin’ Salon presented by Automotive Rhythms. The Softail was completely stripped down to only three stock pieces left untouched during the customization: frame, 6-speed "Cruise Drive" transmission and Twin Cam 96B engine. The rest of the bike was modified, customized and tricked out with new handlebars, wheels, fenders and other sweet accessories, all of which came directly from the Harley-Davidson Genuine Motor Parts and Accessories catalog. The bike also included a custom paint job and solo seat inspired by the color shop in the Harley-Davidson Parts and Accessories catalog.

The customized bike took only five days to strip down and then completely rebuild. Visitors to the Auto Show were able to watch the technicians transform the bike into a wicked ride. Corporate representatives were also on-hand to answer any questions about the bike, the parts and accessories, or anything else regarding customization or Harley-Davidson.


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