Harari shared the insight as Ducati riders did stunts outside SanDisk’s headquarters Wednesday to mark the launch of a fast line of flash memory devices named after the Italian motorcycle maker.
Eli Harari, CEO of SanDisk Corporation (NASDAQ: SNDK) in Milpitas, California, sits astride a Ducati Desmosedici GP7 competition motorcycle as SanDisk announced a new line of high-performance flash memory products for consumers. Harari holds an 8-gigabyte SanDisk Extreme Ducati Edition CompactFlash card, which is a read/write speed of 45 megabytes per second and is aimed at high-end digital photography market.
The new SanDisk Ducati line also includes a stylish red 4GB USB flash drive shaped like a Ducati chassis, a 4GB CF card, and a 4 GB SD Plus card that can connect directly to the USB port of a computer.
The SanDisk Ducati Extreme line will be available in the U.S. and Europe in August and worldwide by September.