2012 Brammo Empulse

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The Brammo Empulse gained itself a pretty good reputation being considered by many the world’s most powerful electric motorcycle. Its electric motor cranks out 54 hp and 63 Nm of torque being one of the strongest units in its class. What’s even interesting is the fact that the bike weighs only 200 kilograms. Thanks to its sporty pedigree the motorcycle is able to ride 100 miles on a single charge and offers a top speed of up to 100 mph. It’s also worthy of being mentioned that a full charging requires only 3.5 hours. The motor is paired with an Electric Transmision (IET) especially developed for electric motorcycles.

The Brammo Empulse will be released and sold in Asia and the other countries with a starting price of US $ 16.995. There is also an Empulse R version available which is offered with a starting price of US $ 18.995.

Hit the jump for more information on the 2013 Brammo Empulse.

Press Release

Brammo Empulse

ASHLAND, Ore., May 9, 2012 — Brammo, Inc., the designer and manufacturer of world leading electric motorcycles, revealed pricing and production plans for the Empulse and Empulse R while giving motorcycle enthusiasts in Los Angeles a first look at the stunning new design.

At this unique electric vehicle industry event, Brammo has demonstrated to consumers and motorcycle insiders alike the advancements in electric motorcycling and is providing a glimpse of what is to come in the future. The Empulse is the only electric motorcycle to include a 100-mile range and 100-mph top speed as well as a breakthrough battery and powertrain system enabling a great zero-emission experience.

At the launch party, Brammo announced the Empulse and Empulse R will cost $16,995 and $18,995 respectively with financing available from Sheffield Financial. Through this financing, customers will be able to purchase the new Empulse and Empulse R from Brammo dealers as follows:

Empulse: 8.9% for 72 months at $303, 6.9% financing for 60 month at $334 and 3.9% for 36 months at $499

Empulse R: 8.9% for 72 months at $339, 6.9% financing for 60 month at $373 and 3.9% for 36 months at $558

Availability of each model will vary based on demand for the Empulse and Empulse R. Production for the Empulse R will take place first with limited availability in June 2012 and in volume by Q3 2012. The Empulse will be available in Q1 2013.

Research conducted by Brammo with both customers and dealers has driven the development of the Empulse and Empulse R. As a result, these motorcycles now come with a water-cooled AC motor and fully integrated IET™ six speed transmission, seating for two, regenerative braking and on board J1772 Level 2 charging capability. To ensure the highest quality performance and design, Brammo works with internationally renowned manufacturers for superior components of their motorcycles. This close attention to the supply chain ensures the durability, reliability and ultimately future resale value of Brammo products.

"It was important to Brammo to create a great motorcycle and we paid attention to customer feedback to create just that," said Craig Bramsher, CEO and president of Brammo. "From concept to production the Empulse product has evolved quite a bit. We are bringing you a different motorcycle that promises to be more than what our riders expected."

The two models vary as follows:

The Empulse body work is all plastic, has semi adjustable front suspension and semi adjustable rear suspension.

The Empulse R uses carbon fiber for headlight shroud, front and rear fenders, top panel and the rear light housing.

Brammo promised that of the first 1000 people who pre ordered an Empulse, one would be selected at random to receive their motorcycle free of charge. Last week from the first 1000 orders six finalists were selected. At the event, Craig Bramscher rolled a dice and Jueiming Chen was the lucky winner.

True to Brammo’s devotion to zero tailpipe-emission transportation, the Empulse launch event was carbon-neutral. Brammo has worked with Carbonfund.org to purchase carbon offsets to mitigate the greenhouse emissions generated by transportation, electricity use, and other resource-intensive activities associated with this event.

In additional efforts to reduce travel and carbon intensity of the event, Brammo will stream the launch event live to tens of thousands of motorcycle enthusiasts, who will be able to experience the launch party across the nation and afar in Asia and in Europe.

Empulse Electric Motorcycle

Brammo Empulse

The 2012 Empulse has a 6 speed transmission as standard equipment. The Integrated Electric Transmission (IET™) - IET™ is a mechatronic propulsion unit that emulates the feeling and performance of a traditional internal combustion engine, with a specially developed electric motor, clutch and gear shift, that enables the 2012 Empulse to accelerate hard from the line up to a high top speed, something that is just not possible to achieve with a single ratio electric motorcycle. The 2012 Empulse is also the world’s first production electric motorcycle to feature water cooling.

Stunning Styling

Brammo Empulse

Taking cues from sportbikes, streetfighters, and cafe racers, the Empulse has a look that is modern and unique, yet reassuringly familiar.

Real Performance

Brammo Empulse

The Empulse provides the smoothest delivery of power you’ve ever experienced.

Leading EV Technology

Brammo Empulse

Powered by Brammo’s industry leading lithium-ion battery technology and a powerful AC synchronous motor, the Empulse provides a performance level for cost value never seen before in electric motorcycles.


Brammo Empulse
Motor TypePermanent Magnet AC (PMAC) - Water Cooled
Motor ControllerSevcon Gen 4
Peak Motor Power40kW, @ 8,200 rpm (54 hp)
Peak Continuous Current270 amps
Final DriveDirect Chain Drive (14/48) 520 O-ring chain
TransmissionIET 6 speed gearbox with multi-plate, hydraulic activated wet clutch
Max Motor Torque63Nm (46.5 foot pounds)
Battery TypeBrammo Power™ BPM15/90 Lithium-Ion ( NCM Chemistry)
Battery Pack Capacity9.31 kWh (nominal), 10.2 kWh (max)
Battery Pack Voltage103.6 V (nominal)
Battery Life1,500 cycles to 80% capacity (100% DOD)
Recharge TimeLevel I maximum charging time: 8 Hours. (0 – 99% SOC, no cell imbalances) / Level II maximum charging time: 3.5 Hours. (0 – 99% SOC, no cell imbalances) / Every 10 minutes of Level II charging adds up to 5 miles of range.
Empulse Performance100 + mph (160 + km/h)
Driving RangeCity: 121 miles* (195 km)/ Highway: 56 miles** (90 km) / Combined: 77 miles*** (124 km)
Operating Modes2 Operating Modes selectable through the handlebar switch: 1. “Normal” - limits acceleration by reducing maximum current delivered to the motor through the motor controller in order to maximize driving range. 2. “Sport” - provides maximum performance in both acceleration and top speed.
Regenerative BrakingUnder deceleration, energy is returned to the battery system to both extend driving range and provide familiar rider feedback.
Weight440lbs. / 200kg
Seat Height31.5” 80.0 cm
Width31.8” (bar end-to-bar end) 80.77 cm
Height42.6” (highest portion of the dash) 108.2 cm
Length81.3” 206.5 cm
Ground Clearance7.3” 18.54 cm
Storage CapacityOptional Brammo hard saddle bags and top trunk.
Fuel Economy485 mpg-e 206 km/L-e
Carrying CapacityCargo Capacity 365 lbs. / 165.6 kg (805 lbs. / 365.1 kg total combined motorcycle, rider, passenger and cargo)
Wheelbase58.0” 147.32 cm
Warranty2 Years (Limited Factory Warranty) 1 year Fender-to-Fender Limited Warranty, 2 year Limited Powertrain Warranty (Batteries and Motor)
ColorsTrue Blood Red, Eclipsed Black, White Noise
FrameBrammo E-Beam™ Aluminum, Fabricated by Accossato in Italy
Suspension FrontFully Adjustable 43mm Marzocchi Forks
Suspension - RearFully Adjustable Sachs Shock
Brakes - FrontDual 310mm Brembo floating disk with twin four piston Hydraulic Brembo Brake Calipers, Radial Mount.
Brakes - RearBrembo single disk with dual piston Hydraulic Brembo Brake Caliper
Wheels (Front/Back)17”x 3.5” Marchesini / 17” x 5.5” Marchesini
Tires (Front/Back)120/70-17 AVON AV79 / 180/55-17 AVON AV80
InstrumentationLCD display; speed, tach, odometer, gear position, energy consumption, battery status, estimated range and system status


Brammo Empulse

Engadget ---- "Brammo has suffered some major setbacks in getting its latest Empulse electric motorcycle to market, but the company has stuck to its revised launch date: it unveiled the 2013 model last night."

[Motorcycle-usa-http://www.motorcycle-usa.com/659/13074/Motorcycle-Article/Brammo-Empulse-First-Look.aspx] ---- "Brammo, an innovative electric motorcycle manufacturer, revealed not one, but two new electric powered production motorcycles at the media launch in Hollywood, California."

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