2014 Hero Pleasure

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Being 1750 mm long, 705 mm wide and 1100 mm tall, the Hero Pleasure is a pretty compact scooter that can deal great with the requirements of city riding.

It rides on a pair of compact wheels wrapped in 3.50 X 10 – 4 PR / 51 J front and 3.50 X 104 - 4PR / 51 J rear tubeless tires.

At its heart sits a 102 cc, air - cooled, 4 - stroke single cylinder OHC engine which cranks out a maximum power of 5.03 KW at 7000 rpm and 7.85 Nm of torque at 5000 rpm. The unit is mated on an automatic transmission and is fueled by a five liters fuel tank.

Jump on board and you’ll be greeted by an eye-catching meter console comes embedded with side stand indicator that alerts the rider about stand position.

Hit the jump for more information on the Hero Pleasure.


Hero Pleasure

Fun like never before

The new and groovy Hero Pleasure lets you go places in style. Loaded with a host of attractive features, riding a Pleasure is an exhilarating experience.

You can now flaunt your signature style with an exciting new range of shades. With the mix of freedom and excitement, riding was never so much fun.

2014 Hero Pleasure Key Features:

Hero Pleasure

Integrated Braking System

Designed for improved stability, the new Itegrated Braking System triggers both brakes with pressing just the left side brake lever thus significantly reducing the stopping distance. Additionally, you can use the right lever for front brakes alone and ride Pleasure with complete confidence.

Boot light in luggage box

Hero Pleasure

Carry your world in the large under-seat box, to accommodate a helmet, documents, books and lot more. Lit with LED lights for visibility after dusk, it gives you all the convenience you need.

Mobile charging socket

Hero Pleasure

With a mobile charging socket, you can ride carfree and charge your phone at the same time, because your excitement should never run low on battery.

Ride in style

Hero Pleasure

Hero Pleasure is designed to give your style an impressive edge. Make heads turn while you’re taking a fun-filled ride. The stunning new tail-light and multi-reflector headlights add a dash of sport to your ride.

Stunning meter console

Hero Pleasure

The eye-catching new meter console comes embedded with side stand indicator that alerts the rider about stand position enhanching safety. Illuminating lights jazz up the console further.

Tubeless tyres

Hero Pleasure

Designed for an enhanced performance, tubeless tyres prevent rapid deflation in case of puncture that guarantees you peace of mind. The sleek alloy wheels make for a zippy and spirited ride in and around the city.


Engine TypeAir-cooled, 4-stroke single cylinder OHC
Displacement102 cc
Max. Power5.03 KW @ 7000 RPM
Max. Torque7.85 Nm @ 5000 RPM
Bore x Stroke50.0 x 52.0 mm
Compression Ratio9.0 : 1
StartingSelf start
Gear boxVariomatic drive (2.51 – 0.81)
Frame TypeHigh rigidity under bone type
Suspension FrontBottom link with spring-loaded hydraulic damper
Suspension RearSwing arm with spring-loaded hydraulic damper
Front BrakeInternal expanding shoe type (130 mm)
Rear BrakeDrum Internal expanding shoe type (130 mm)
Rim Size Front10 x 2.15
Rim Size Rear10 x 2.15
Tyre Size Front3.50 x 10 – 4 PR / 51 J (tube with puncture endurance)
Tyre Size Rear3.50 x 104 - 4PR / 51 J (tube with puncture endurance)
Length1750 mm
Width705 mm
Height1100 mm
Saddle Height765 mm
Wheelbase1240 mm
Ground Clearance125 mm
Fuel Tank Capacity5 ltrs. ( Min)
Battery12V-4 Ah MF Battery
Head Lamp12V - 35W / 35W - Halogen bulb (Multifocal reflector type)
Tail/Stop Lamp12V - 5 / 21 W (Multifocal Reflector type)
Turn Signal Lamp12V - 21W (Amber bulb) x 4 nos ( Multifocal reflector with clear lens)
Color OptionsOutgoing Orange, Gorgeous Green, Spectacular Silver, Perky Purple, Bold Black, Playful Red & White, Beautiful Blue, Witty White, Ravishing Red

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