If you don’t watch anime, then you probably have never heard of the Neon Genesis Evangelion. Don’t worry, though, because you’re not alone. Over in Japan, anime is about as big as sushi and tempura so we kind of expected that it would cross over into other fields. Now, it looks like it’s about to make its presence in one of Japan’s racing series, at least that’s what the Japanese Super GT300 Toyota Corolla Axio team is hoping for.
The team is currently in the process of inviting fans of NGE to sponsor the team’s race car, which if you still haven’t noticed, is about as colorful a livery as we’ve seen in a race car for quite some time now. The people behind the livery, Team Eva, did a pretty commendable job transforming the Corolla into a fast and running nerd-car and the hope is that some fan - or fans - of NGE with deep pockets will fork over some cash to get the car sponsored.
We’ve talked about the length racing teams will go to to get any kind of attention and the Axio team certainly got the attention of the anime-loving nutwhacks. Whether that translates to sponsorships is another matter altogether, but in any case, any publicity is good publicity, right?