Western Star celebrates its 45th anniversary in 2012 and to mark the event has launched a new version of its 4700 model in Las Vegas. The new truck is a tractor unit and was designed for bulk haul, local delivery and construction applications. With the introduction of the new truck the company extends the horizons of its strategy and hopes to fill the gaps in its lineup.
Mike Jackson, Western Star’s general manager said, “It didn’t take much to add a 5th wheel to our 4700 chassis, converting it to a tractor platform. It’s another way to enhance our product line by adding a lighter-weight tractor as well as one with a lower price point.”
The new tractor version of the Western Star 4700 is offered in both set-forward and set-back day cab configurations, and comes with a wide range of engines, wheelbases and transmissions. The engine range includes the Cummins ISC and ISL units together with the Detroit DD13, while the transmission offerings include Allison’s fully automatic units, Eaton manual gearboxes and Eaton’s UltraShift Plus automated transmission.
Talking about the new truck, Mike Jackson added “It’s part of our re-engagement effort in the market, to develop a diverse line of premium, rugged, customized yet traditionally-styled trucks that appeals the specialized trucking operator. Next, we’ll eventually be brining a natural gas-powered truck option to the market – that’s a natural step for us.”