The A7->ke1687 is a tricky car to work on because it tugs in the directions of sportiness and luxury->ke505. Trying to determine where to angle your kit is half the battle in itself. But MR Racing holds a different principle. Instead of favoring one over the other, the company prefers having a happy compromise where both style and performance benefit from its programs. That's evident in how the aftermarket company worked on the Audi->ke14 A7. MR Racing went into the build with a clear purpose in mind: it wanted to give the A7 increased styling substance to go with subtle tweaks to the its performance capabilities. Even the interior was given its own share of new digs, not the least of which is the added entertainment value of having a portable DVD player hanging from the headliner.

If I had this sleek Audi sedan->ke142 in my garage, I'd be really interested in getting MR Racing to make mine exactly like this. It's still an 'if' at this point, but trust me, I'm working my way to get there. I just hope MR Racing can wait, say, another 15 years?

Click past the jump to read more about the Audi A7 3.0 TDI By MR Racing.

2014 Audi A7 3.0 TDI by MR Racing

Specifications
  • Make: Array
  • Model: 2014 Audi A7 3.0 TDI by MR Racing
  • Horsepower: 294
  • Torque: 451
  • [do not use] Vehicle Model: Array

Audi A7 3.0 TDI By MR Racing

MR Racing's decision to dress up the A7 in a matte-blue metallic finish with matte-black and gold accents is a stroke of genius. The shade and finish of the colors blend well and complement each other nicely. The tuner also designed the front apron to replicate the design of the RS7->ke3727. The subtle tweaks here and there somewhat accomplished that objective.

The interior of the A7 features new aftermarket components and some OEM materials from other models. Believe it or not, the multi-functional sports steering wheel was actually taken from the Audi RS3->ke3198. As soon as the switch was done, RM Racing added in-house aluminum switching rockers that customers can get in either polished or brushed versions.

I already mentioned the DVD player before, but it's worth mentioning again just to elaborate. The system is called a DVB-T-tuner by Kufatec and includes a 15-inch ceiling screen. It's good entertainment for rear passengers, especially those restless kids who have nothing better to do than mess up the leather seats.

To help boost the output, MR Racing installed it optimization software and bumped the A7's 3.0-liter, TDI engine from 202 horsepower and 332 pound-feet of torque to 295 horsepower and 452 pound-feet of torque.

The program concludes with the addition of a new set of 20-inch Emotion Wheels Concave wheels that have been power-coated in matte gold and wrapped in Pirelli P Zero Silver tires.

Audi A7