Bernie Ecclestone, the czar of Formula One, has consigned 50 cars from his collection, including a 1955 Mercedes-Benz 300SL Gullwing and a 1937 Mercedes-Benx 540K – to RM Auctions, to be sold this coming October.
   
Ecclestone’s collection has never been publicly exhibited.
   
RM expects the auction to bring in more than $30 million.  That’s a drop in the bucket for Ecclestone, who is reputed to be worth more than $5 billion.
   
Considering what he’s selling, you kinda wonder what he’s keeping.