Now that we’re already counting down the days leading up to the 81st Geneva Motor Show in March, automakers are already gearing up with their preparations for one of the biggest auto shows of the entire calendar year.

Japanese automaker Infiniti->ke36 will be in attendance in Geneva next month where they recently announced through a press release and accompanied by two teaser images the unveiling of a new concept car called the ‘Etheria Concept’.

While Infiniti did not officially divulge the name of the concept, our wandering eyes saw the name on one of the image files. Unless it’s a genius way of redirection, we’re pretty sure that the name was left by accident.

In any case, Infiniti did say that the Etheria concept will be unlike any car we’ve seen from the company – to see is to believe, we say – and that if it does end up on the production block, it’s going to be slotted just below the brand’s existing G-Line.

The two teaser images didn’t divulge any helpful details on the car except for a few swooping lines that suggest that this concept may be come as a hatchback. Then again, that’s just our best educated guess.

Press Release after the jump

Infiniti press release :

“Infiniti is currently examining concepts for a luxury performance car that will fit below the current G Line. Like every Infiniti, it will be completely different to anything currently offered by our rivals.” So said Andy Palmer, Senior Vice President for Infiniti, at the opening of the Infiniti Centre Piccadilly in London during September 2010.

Fast forward to the 81st Geneva International Motor Show where at 12:15 CET on March 1, 2011, Infiniti will present its next Inspired Performance: a concept car that will take the Japanese performance brand down a new road, to a new future.