Mopar Vehicle Protection is the official service contract division of Chrysler->ke21 and recently, MVP has launched a number of new vehicle protection plans designed to provide customers with unmatched benefits and protection. The plans, collectively called the Mopar "Complete 360", were created to provide vehicle owners with full-scale mechanical coverage ranging from 5 years/60,000 miles or years/75,000 miles.

In addition to the wide-ranging mechanical coverage being offered by the "Complete 360" protection plans, it’s also offering scheduled and recommended maintenance for the cars, including access to parts and services. Coverage for mechanical wear and tear is also included. These could range from a variety of potential fixes, including wheel alignments and replacement of parts like brake pads and rotors, shocks and struts, belts, hoses, clutch assembly, headlamps, and even wiper blades, to name a few.

Vehicle owners are given a choice between vehicle protection packages that have been created based on their preferences. There’s what’s called a Lifetime Maximum Care Plan that provides complete mechanical protection for more than 5,000 components. This particular coverage also covers a blanket of perks, including a $100 Sign & Go Towing and Roadside Assistance, first day and extended car rental allowance, and a $1,000 trip interruption protection and key fob replacement for the initial 7 years/100,000 miles of ownership. There’s also an “All-In” option that according to Mopar, covers the total cost of two worn tire replacements for the term of the plan, in addition to full Road Hazard Tire & Wheel protection. This option also includes repairs for any minor physical impairment to a car. Things like dings, dents, cracks, and tears to the body and the interior of a car are covered by this option.

The features of the “Complete 360” plans that Mopar is offering is a way for Chrysler to back up its commitment of going above and beyond its responsibilities to provide customers and vehicle owners with protection plans that can quell any fears or concerns about the rising maintenance costs in the business today. Customers who’d like to know more about the plans are encouraged to contact their local Chrysler dealerships for more information.

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Why it matters

Automakers have often promised comprehensive protection plans for customers and yet, when they lay out the plans, they’re not as comprehensive as the customers initially thought. That’s why Mopar’s new “Complete 360” plans is a welcome breath of fresh air. The full scope of details surrounding the respective plans may only be fully explained by the company itself, but from what has been revealed, these plans are well thought out.

This kind of service is arguably one of the most under appreciated parts of the relationship between an automaker and its customer. That’s because it happens past the point of sale, well after a customer has purchased and taken ownership of a car. For a lot of car companies, it is crucial to have protection plans that can provide important assistance for its customers in times when they need it. Mopar’s Complete 360 protection plans have been developed to do just that, while also stressing the importance of going above and beyond what’s needed to bring peace of mind to its customers.

According to Mopar, the Mopar Vehicle Protection is the only service contract in the industry offering this degree of comprehensive vehicle protection. That’s a hefty claim if there ever was one, but based on what the company is offering though the Complete 360 protection plans, it’s fair to say that there is a lot of value attached to these plans.

The company also says that it’s offering the protection plans at competitive prices, which is admittedly a subjective interpretation. Still, it’s nice to see Chrysler stepping up to the plate to ensure that its customers and their vehicles are well taken cared off, even after the purchase of these cars. It goes to show that the automaker is willing to go the extra mile for its customers.