With the latest collaboration between Aston Martin and TagHeuer on their creation of the stunning new TAG Heuer Carrera Calibre Heuer 01 Aston Martin Special Edition watch, one thing is for certain - beautiful cars and beautiful watches go hand to hand. Revealed only days ago, the fantastic Tag Heuer watch represents the second watch that the two iconic manufacturers have collaborated on. As always, the design has been heavily inspired by Aston Martin cars and motor racing in general, and this only adds to the exceptional exclusivity of the timepiece.
The Aston Martin and Tag Heuer Watch Is Important
Comments on the collaboration between the two manufacturers made by one of Aston Martin’s chiefs clearly show how important this collaboration truly is.
Aston Martin Vice-President and Chief Creative Officer, Marek Reichman said: “This timepiece is a beautiful reflection of the design language of both Aston Martin and TAG Heuer. The collaboration provided a fascinating opportunity for us to work with the creative talents at TAG Heuer to design a product that truly showcased beautiful bespoke craftsmanship that reflects the importance of peak performance. Each watch will provide its owner with a taste of the Aston Martin luxury lifestyle where there is attention paid to every detail. They will also enjoy the craftsmanship and build quality that is synonymous with the two brands.”
So, you may ask, what can a watch and a car have in common. Well, it seems that TAG Heuer designers and magicians went out of their way to tie the watch with the signature Aston Martin design cues the Gydon-based company uses the most.
How Can You Link Watch Design With The Design Of A Car?
TAG Heuer did it like this.
Firstly, the “ceramic black brushed tachymeter bezel with Aston Martin engravings” apparently evokes the speed and sophistication of Aston Martin cars. The magnificence of the design is further enhanced with the visible movement that looks a lot like some of the hexagonal pieces reminiscent of the design elements that were employed by Aston Martin on the latest Vantage.
Obviously, the size of the watch has to evoke some kind of prestige as well.
TAG Heuer Carrera Calibre Heuer 01 Aston Martin Special Edition Watch Price
Worthy of James Bond, the TAG Heuer Carrera Calibre isn’t cheap. Nor is it excruciatingly expensive. The timepiece is available through TAG Heuer retailers, and it is already available for orders.
Further reading
Read our full review on the 2018 Aston Martin Vantage.