Gran Turismo->ke3689, you have been served notice. Forza Motorsport->ke3733, the long-held bridesmaid of the auto racing game universe, is trying to usurp Gran Turismo's standing as the king of the hill with the release of their latest iteration to the Microsoft gaming franchise.

The game is Forza 4 and, by God, it's looking more and more like the fireball of awesomeness it was propped to be, one that should have Sony and Polyphony execs quaking in their boots.

Featuring new technology that has never been adapted to the racing genre,

Forza 4 is breaking ground with the Kinect interactive controller technology that will be available in the game for the very first time. If you missed our prior feature regarding the Kinect demonstration done during the recently-concluded Electronic Entertainment Expo in Las Vegas, we don't know what you're waiting for.

If you've seen it, though, and your appetites have been duly whetted with anticipation, we must tell you that the game isn't just about the new Kinect capability. It's got more cars than ever from 80 different automakers. It's got a couple of new gameplay modes, including one that features Top Gear, and it also has all our favorite circuits on the planet ready to host our video gaming marathons.

The only downside is that the game isn't scheduled to be released until the fall, testing our patience in the process. But hey, it's not like we haven't gone through that whole merry-go-round with GT5 in the past. For now, you can have your names listed for pre-order until the game arrives, and if you're itching for more videos to watch, the official trailer for the game has now been released.

Hit play and try to keep from drooling.

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