Alpine Becomes An EV Brand And Something Even Bigger Is Brewing
Rumors claiming that Renault will turn Alpine into an all-electric brand have been confirmed today. The French automaker announced that the marque most famous for the A110 sports will focus on EV vehicles for the future. Renault also released a teaser image that previews three upcoming Alpine models, a small hatchback, a compact crossover, and a brand-new sports car. All are connected to charging stations, so all three will feature battery-powered electric motors. But the French also announced that the sports car will be co-developed with Lotus.
2019 Alpine SUV
Shut down in 1995, Renault’s Alpine brand made a comeback 22 years later with a modern interpretation of its iconic A110 sports car. Developed on a bespoke platform and using a design that’s both modern and linked to the original car, the A110 is Renault’s long-awaited response to the Porsche Cayman and the Alfa Romeo 4C. But Alpine isn’t planning to stop here. Word has it that a convertible version of the A110 is also in the works, and the French firm also wants to jump on the SUV bandwagon. Why? Because everyone is doing it nowadays. But what’s this SUV going to be bring to the table?
I’m going to provide an answer to that question in the speculative review below, which includes not only the latest information and rumors but also a detailed rendering of the Alpine-badged hauler. A release date is not yet available, but given that we have yet to see any prototypes on the road, it’s safe to assume that it won’t happen sooner than late 2018. All told, this SUV won’t be available until the 2019 model year. That’s a long wait, but we already have a few juicy details about what’s coming.
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Alpine Sets Its Sights On An SUV After the A110 Sports Car
Alpine’s return from the grave may have been marked by the launch of the A110 sports car, but the returning French automaker is still in the business of making money, and there’s no better way of doing that these days by joining the hustle and bustle that is the SUV market. Turns out, that’s exactly what Alpine plans to do now that the A110 is on the market.
According to Auto Express, the French automaker’s rationale for building an SUV boils down to one simple and inevitable reason: it needs to make money. That piece of urgent business is even more important now that the A110 has reached dealerships because if the company wants to build on the sports coupe with other performance cars, it’s going to need a cash cow model to help generate the funds to do so. And as promising as the A110 is, it’s won’t be able to generate that much financial business compared to an SUV. By contrast, an SUV would be more than capable of generating the influx of money the company needs to stay relevant in the game. Plans are already underway to develop the vehicle with an expected launch date of sometime in 2019. It may seem weird at first to think of an Alpine SUV given the company’s long history as a performance and racing brand, but the sign of the times call for certain actions to be made. A lot of other companies with little to no history in the SUV game have made similar leaps of fate. If Alpine wants to stay in the business longer this time, it recognizes that it’s going to have to do the same.
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