BMW Individual is literally the best way for BMW owners to customize their vehicles specifically to their liking. The "Individual Manufactory" offers unlimited possibilities when it comes to making a Bimmer stand out in a crowd. For the exterior, BMW Individual offers more than 100 different color finishes, and on the inside, there is a huge selection of different materials and modifications to choose from. Furthermore, customers can propose a color that isn’t on the individual color pallet, and choose a handcrafted Coachline. It’s not unheard of for customers to have initials or logos applied to various sections of the interior, or supply their own materials. Customers have even used wood derived from trees on their own property for different trim inserts.