BMW has pulled the covers off of a unique 2016 BMW M3 in time for Munich’s annual Oktoberfest celebrations. The model, called the M3 “Münchner Wirte” (translated as “Munich hosts”) is a one-off creation that celebrate’s BMW’s motor racing history, particularly that of the 1981 BMW M1 Procar, and its longstanding relationship with Germany’s third-largest city.

The one-off M3 “Münchner Wirte” has a special, Munich-inspired livery similar to the one the M1 Procar sported 34 years ago. The two liveries may not be identical in nature, but they do share the same creator: Walter Maurer. The now-73-year-old German designer hand-painted the Munich-inspired livery on the M1 Procar 34 back in 1981. Since then, the livery has become one of Maurer’s most iconic creations.

BMW brought Maurer back to resurrect his livery on the four-door M3, and give it a modern look. The end result speaks for itself; the BMW M3 “Münchner Wirte” is a real head-turner.

The BMW M3 “Münchner Wirte” will be on display at BMW Welt during Oktoberfest, which kicks off on September 17, 2015 and continues up to October 4, 2015.

Continue reading to learn more about the BMW M3 "Münchner Wirte".

  • 2016 BMW M3 "Münchner Wirte"
  • Year:
  • Make:
  • Model:
  • Engine:
  • Horsepower @ RPM:
  • Displacement:
    3.0 L
  • 0-60 time:
    4.1 sec.
  • Top Speed:
    174 mph
  • Price:
    75000 (Est.)
  • Price:
  • car segment:
  • body style:


2016 BMW M3 "Münchner Wirte" High Resolution Exterior
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2016 BMW M3 "Münchner Wirte" High Resolution Exterior Wallpaper quality
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2016 BMW M3 "Münchner Wirte" High Resolution Exterior Wallpaper quality
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Walter Maurer’s livery is the visual highlight of the exterior. Just like his work on the 1981 M1 Procar, Maurer was meticulous in creating the livery for the M3 “Münchner Wirte.” The blue-and-white twisted cords are the most prominent design feature, appearing all over the M3. Maurer wasn’t specific on the significance of the cords, but they could signify Bavaria, the German free state that has Munich as its capital and is the home state of BMW. Blue and white are the official colors of the Bavarian flag.

Bavarian-style facade paintings are also prominently displayed on the M3 “Münchner Wirte,” depicting some of Munich’s most prominent landmarks, including Siegestor, the three-arched triumphal arch; Frankuenkirche church; BMW’s “four-cylinder” headquarters; and the Olympic Stadium, the site of the ill-fated 1972 Munich Olympic Games. Depictions of a roasted-chestnut seller and the Wiesn-Schänke beer tent at the Oktoberfest can also be found in the body of the M3.


No changes were made to the interior of this one-off M3.


2016 BMW M3 "Münchner Wirte" High Resolution Exterior
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Powering the BMW M3 “Münchner Wirte” is the same 3.0-liter inline-six engine that the standard M3 has. A little tinkering of the engine nets a slightly raised output of 431 horsepower, six ponies more than the normal M3. Power is sent to the rear wheels via BMW’s M Double Clutch transmission, allowing the sports sedan to sprint from 0 to 62 mph in 4.1 seconds. BMW also fitted the special edition M3 with its M Driver’s Package, shooting the top speed up to 174 mph.

Drivetrain Specifications

Engine Type 3.0-Liter I-6 Turbocharged
Output 431 HP
Top Speed 280 KM/H (174 MPH)
0 to 100 km/h (62 mph) 4.1 seconds


2016 BMW M3 "Münchner Wirte" High Resolution Exterior
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Seeing as it is a one-off, BMW isn’t putting a price tag on the M3 “Münchner Wirte”. But if anybody happens to be going to BMW’s museum during Oktoberfest, you’ll have the chance to see this one-off M3 in person. There have been no announcements on what BMW plans to do with the car after that, but if the fates of past one-off vehicles like the 2006 Lamborghini Gallardo Concept S are any indication, don’t be surprised if the M3 “Münchner Wirte” ends up in an auction sometime in the future.


2015 Mercedes-AMG C63

2015 Mercedes-AMG C63 High Resolution Exterior
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The Mercedes-AMG C63 is the unquestioned nemesis of the BMW M3. Both models were recipients of updates from Mercedes and BMW, respectively. Unfortunately for the M3, its updates pale in comparison to the C63. The Mercedes is not only longer and wider now than past versions, but it also has an all-new look that’s in line with Merc’s current design language.

Power also favors the C63, thanks in large part to a new 4.0-liter twin-turbo V-8 engine that produces 469 horsepower and 479 pound-feet of torque. The engine is mated to a seven-speed AMG Speedshift transmission, helping the C63 AMG post a 0-to-60 mph sprint time of just four seconds to go with a top speed of 155 mph.

The base Mercedes-AMG C63 Sedan checks in at $63,900, a little cheaper than the $64,195 price of the base BMW M3.

You can read our full review here.


2016 BMW M3 "Münchner Wirte" High Resolution Exterior
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One-off cars don’t get any more personalized and charismatic as the BMW M3 “Münchner Wirte.” The tribute to Munich is a great way to establish the connection between the city and BMW, which has its headquarters located there. It’s also pretty cool that Walter Maurer was able to tie-up these relationships with the upcoming Oktoberfest, considered by many as one of the most popular festivals of any kind in the world.

  • Leave it
    • No interior changes
    • Won’t be for sale

Press Release

BMW M GmbH is set to unveil a BMW M3 in “Münchner Wirte” livery to coincide with this year’s Oktoberfest in Munich (19 September – 4 October). The one-off car will underscore the company’s ties with motor sport in general and the city of Munich in particular. The livery design of the BMW M3 “Münchner Wirte” harks back to that of the legendary BMW M1 Procar from 1981, complete with Bavarian-style façade painting and blue and white twisted cords, along with depictions of Munich landmarks (such as the Olympic Stadium, Siegestor, Frauenkirche church and BMW’s headquarters – the “four-cylinder” building), a roast chestnut seller and the Wiesn-Schänke beer tent at the Oktoberfest.

2016 BMW M3 "Münchner Wirte" High Resolution Exterior Wallpaper quality
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Walter Maurer is responsible for bringing the design back to life on the current BMW M3. The designer, whose close relationship with BMW dates back several decades, created the livery for the BMW M1 Procar “Münchner Wirte” and painted it on by hand 34 years ago. “Although the two cars are very different, it was surprisingly straightforward to carry over the design from the two-door BMW M1 racer to the four-door BMW M3 Sedan,” reports Maurer.

More in common than you might think.
The new BMW M3 “Münchner Wirte” and BMW M1 Procar “Münchner Wirte” have more in common than just their eye-catching exteriors: both cars offer the benefits of a six-cylinder in-line engine with four-valve technology, rear-wheel drive and the vast pool of racing expertise amassed by BMW M GmbH. The engine powering the BMW M1 Procar racing machine developed 345 kW/470 hp, enabled acceleration from 0 to 100 km/h (62 mph) in 4.5 seconds and powered the car to a top speed of 310 km/h (193 mph). The cutting-edge M TwinPower Turbo engine in the BMW M3 comes close in terms of power, producing 317 kW/431 hp to propel the sports sedan to a maximum 280 km/h (174 mph) when the M Driver’s Package is specified and teaming up with the M Double Clutch Transmission with Drivelogic to deliver a 0 to 100 km/h (62 mph) time of just 4.1 seconds (fuel consumption combined: 8.3 l/100 km [34.0 mpg imp]; CO2 emissions combined: 194 g/km)*.

2016 BMW M3 "Münchner Wirte" High Resolution Exterior
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The BMW M3 “Münchner Wirte” will be on display at BMW Welt during the Oktoberfest.

So how did the idea come about in the first place? “I hatched the plan to turn this very special artwork into reality in 1981, together with my good friends and long-established Munich restaurateurs Putzi Holenia and Karl Heckl, and the then head of the BMW press department, Dirk Henning Strassl,” explains Maurer. A few weeks later the BMW M1 Procar “Münchner Wirte” was lining up in the GT class at the Le Mans 24-hour race, where driving duties were shared by the three-strong line-up of Prince Leopold of Bavaria, Christian Danner and Peter Oberndorfer. The car’s special design attracted a great deal of attention and captured the imagination of many who saw it, as reflected in the number of pictures now posted online.

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