Holy Crap is the BMW M8 Competition Expensive in Australia
Things have a habit of being more expensive in the land down under, but I have to admit that I about fell out of my chair when I learned what Australians have to pay to set foot in a BMW M8 Competition. In local currency, we’re talking about $350,000 for the Grand Coupe and $352,900. I know, I know – the exchange rate, right? Well, it’s still downright expensive. Those figures translate to $235,130 and $237,078, respectively.
The Land Down Under is fixing to get an infusion of M awesomeness after BMW’s Australian division launched a series of limited-run M Sport models as part of the company’s "Festival of M".
That’s really great, made even more so by the fact that the M Sport lineup will feature a number of models, each coming with their own unique modifications. The biggest of the bunch is the X5 M Sport Limited Edition and BMW Australia decked with a bevy of new components. The M Sport body kit is obviously fitted into the SUV, as was a chrome M Sport tailpipe finisher, bi-xenon headlights and a set of 20-inch M double spoke alloy wheels. Looking at the photo of the SUV, though, there doesn’t appear to much of a difference from the standard model.
Meanwhile, the interior is dressed up too, at least to a certain extent. There’s the M leather-wrapped steering wheel with gearshift paddles and electric seats. Other components include a Navigation Professional package, an automatic tailgate, a rearview camera, voice control and anti-dazzle exterior mirrors. This one isn’t exactly our cup of tea, at least compared to what the other M Sport limited edition models.
The next two are the 5-Series and Z4, both of which will receive an M Sport package that includes an M Sport suspension, a new aero kit, a leather steering wheel, a set of bespoke 18-inch alloys, blue leather-piped velour floor mats, chrome-plated "Limited Edition" door sill finishers, an anthracite headliner for the coupe, and blue-stitched upholstery. Now this is more like it. The mixture of aesthetic and aero upgrades is definitely right in our wheelhouse. If you can get aftermarket performance upgrades on that Z4, then you really have something there.
Finally, the 1-Series and 3-Series Coupe and Convertible have received M Sport Plus packages, comprising of an aluminum glacier silver interior trim with glossy-black kidney grilles. The 3er, in particular, also has new sport seats, black exterior mirror caps, and stainless steel foot pedals.
If given a choice, we’re definitely rolling with the Z4 M Limited Edition. Its program is comprehensive enough without being too tacky.
Check out the price list of all M Limited Edition models after the jump.
While we are all waiting to see the new generation M3 sedan, BMW decided to offer us a new special edition based on the coupe version. The new M3 Pure Edition has been specially designed for the Australian market and is priced at $AUD 125,000 ($131,400 at the current exchange rates) - or about $AUD 30,000 ($31,500) below the standard $AUD155,100 ($163,000) M3.
Despite its low price, this M3 Pure is highly equipped. It offers standard features like: bi-xenon headlights, Professional satellite navigation, Bluetooth and USB connectivity, anti-dazzle rear-view mirror, front and rear parking sensors and a new carbon fiber roof replacing the standard sunroof option. For the interior BMW is offering new seats trimmed in Anthracite cloth and black leather, black Novillo leather headrests embossed with the BMW M logo, and Titanium Shadow interior trim.
If the list of standard features is not enough for you, BMW is also offering a pretty impressive list of optional features: BMW’s M Drive, dynamic damper control, Competition Package and metallic paint.
Deleted from the standard M3 package — helping to drop the $AUD 30,000 from the base price — are the keyless entry and ignition, adaptive headlights, high-beam assist, heated seats, harmon/kardon audio, CD changer and the folding mirrors. This makes the Pure Edition a pure driver’s car with no real frills, besides a monstrous engine, to write home about.
Unfortunately, this option is only available in the Australian market and doesn’t look like it’ll make its way to the U.S.
It seems that BMW is really into developing special editions lately. After the M3 GTS for Europe, the M3 Frozen Gray for the US market and the M3 Tiger for China, Australia is also receiving a limited edition M3. It is called M3 Pure and will be limited to only 50 units. Deliveries will begin in early 2011 with prices starting at $135,000 for the sedan and $148,300 for the coupe.
The M3 Pure will be distinguished by 19" M Double-spoke light alloy wheels finished exclusively in Black High-Gloss, bonnet air intake in Black High-Gloss, BMW Individual kidney grille in Dark Chrome, BMW Individual side gills in Dark Chrome, and BMW Individual exhaust tips in Dark Chrome. It will be offered in either Alpine White or Black.
The interior will get distinctive Anthracite cloth with Black leather combination and headrests crafted with black Novillo leather and embossed with the BMW M symbol.
Press release after the jump.
We don’t normally make a practice of criticising our friends from Australia but just this one time, we’re left with no choice.
We’ve learned that the country’s advertising watchdog, the Advertising Standard Bureau has made a decision to ban the new BMW Z4 ‘Expressions of Joy’ campaign from Australian television.
We’d understand if there was some sort of justification as to why the advertisement met enough opposition to ban it, but according to the ASB, they decided to dismiss the ad because it promoted ‘car hoons to spin and burn their tyres’.
Say that again?
If you haven’t seen the ad, it pretty much involves a BMW Z4 driving on top of an enormous white canvas with trails of pain on its tires. As it drives around, it paints the canvas into the artwork that was envisioned by Robin Rhode and director Jake Scott. While the car doe do a number of drift-worthy spins, it does so under the banner of ‘art’, which apparently, the ASB misconstrued as promoting dangerous driving.
Continued after the jump with video.
BMW Australia today revealed the Z4 Edition Sport, a new limited edition that will go on sale for a price of $78,200 for the Z4 2.5si Roadster, $88,100 for the Z4 3.0si Coupe and $91,400 for the Z4 3.0si Roadster.
The limited edition models add significant extra equipment at the same price as regular Z4 2.5si and 3.0si models, enhancing the appeal of ownership via carefully selected colour and trim combinations as well as, in the Edition Sport, M Sport seats and an M Steering wheel.
The Edition Sport offers the choice of BMW Individual Bi-colour New England leather covering the M sport seats as well as Individual Bi-colour interior trim in combinations including Estoril Blue Dark / Anthracite / Black, Phoenix Yellow / Anthracite / Black, Silverstone / Anthracite / Black and Imola Red / Anthracite / Black. On the inside the Edition Sport comes with BMW Individual leather interior trim finishers, M sport seats and an M leather steering wheel. For the exterior, the Edition Sport offers a choice between Titanium Silver, Black Sapphire, Montego Blue, Space Grey and the previously unreleased Carbon Black.
Press release after jump.