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Brands Like BMW, Mercedes, And Volkswagen Are Hemorrhaging Money

Brands Like BMW, Mercedes, And Volkswagen Are Hemorrhaging Money

A Lot of Companies Are Losing Money For Every Car They Sell

There’s no denying that the COVID-19 pandemic has thrown a rather massive monkey wrench into the engine that is the auto industry. It’s been so bad that every time we turn around, we hear about another automaker that’s drastically down on sales. Now, a new study from German website Handelsblatt, paints a crystal clear picture of how automakers are weathering the COVID storm, and I can tell you know, it’s not pretty. In fact, some German brands are really taking up the tailpipe.

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Forget Steering Wheels – Future BMWs Might Have a Joystick

Forget Steering Wheels – Future BMWs Might Have a Joystick

A New Patent From BMW Shows Off a Joystick of Sorts That Could Arrive in Future Cars

If there’s one thing in the world that’s always constant, it’s time. And, as time constantly moves forward, so does our advancement in technology. Take self-driving cars, for example. In what seems like no time at all in the grand scheme of things, we’ve moved from cars with basic computers to cars that are capable of driving themselves in certain and very specific occasions. Soon, level 4 autonomy will be mainstream, but those won’t be perfect, and until we can fully give control over to artificial intelligence, we need to rethink how we as humans control automobiles. Well, that’s exactly what BMW is doing if this patent for a car-mounted joystick even comes close to being a reality.

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The BMW M8 Coupe and Convertible Might Be Your Best Investment This Year

The BMW M8 Coupe and Convertible Might Be Your Best Investment This Year

The future for the BMW M8, in general, has been called into question, and it might not be around much longer

The first BMW 8 Series lasted just nine years on the market from 1990-1999, and it took two decades for fanboys to convince BMW to bring the flagship coupe back. As it turns out, the second-gen 8 Series might not be long for this world either – or at least the U.S. market anyway – and I’m willing to bet there’s some real investment potential here. How did I get to this conclusion? Well, the BMW M8 Coupe and Convertible are selling so bad in the U.S. that BMW isn’t selling the 2021 model here. You’ll still be able to buy the regular non-M 8 Series and the M8 Gran Coupe, but with demand for the M8, in general, being so low here, the M8 might be dropped from the market altogether. We don’t know if the base 8 Series will follow, but it certainly doesn’t look good for Bimmer’s flagship here in the States.

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BMW Takes Subscription Models Too Far, Wants You To Pay to Use Things Like Heated Seats and Safety Features

BMW Takes Subscription Models Too Far, Wants You To Pay to Use Things Like Heated Seats and Safety Features

There are positive and negative ramifications to this move

BMW is taking a page out of service-based pricing by turning a lot of traditional car options into software services that can be enabled (and disabled) at any point in them.

The German automaker made the announcement in a VR presentation that was streamed live from company headquarters in Germany. BMW tackled a series of digital updates to a lot of its models, but the most significant part of the presentation involved plans to turn a lot of its options into software services that that can be enabled through the new MY BMW app.

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BMW's Big, Controversial Grille Will End Up Being a 4 Series Exclusive

BMW’s Big, Controversial Grille Will End Up Being a 4 Series Exclusive

Not a fan of the BMW 4 Series grille? Don’t worry, it won’t make it on other cars

The latest BMW 4 Series was unveiled earlier in June 2020, and the only thing everyone is still talking about is the coupe’s front grille. Unlike other modern BMW’s, the 4 Series sports a taller kidney grille that extends into the bumper. This feature is taken from the BMW Concept 4, and it’s a highly controversial element. While many BMW enthusiasts hate it to death, others think that it’s a cool design feature that helps the 4 Series stand out. BMW is aware of that and finally decided to answer the big question: will this grille make it on other models? In short, it won’t!

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There Won't Be a BMW X7 M Because the Alpina XB7 Would Be Better Anyway

There Won’t Be a BMW X7 M Because the Alpina XB7 Would Be Better Anyway

But we could still get an X8 M as a standalone model

If you’re waiting for an M version of the big BMW X7, don’t hold your breath for too long. Although the Interweb is packed with rumors that BMW will reveal an X7 M model soon, a more recent report claims that such a performance SUV is not in the works. And that’s most likely because Alpina just unveiled a beefed-up X7 that’s almost as powerful as the M Competition models.

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Is COVID-19 Hitting Luxury Car Sales? More than 2,000 brand-new BMW 8 Series models Siting on U.S. lots

Is COVID-19 Hitting Luxury Car Sales? More than 2,000 brand-new BMW 8 Series models Siting on U.S. lots

Could it be the beginning of a new downfall for the auto market?

BMW recently revived the iconic 8 Series and turned it into its halo model, but the nameplate is struggling in the U.S., where more than 2,000 units are sitting on U.S. dealership lots. Dealers blame it on poor marketing support from BMW, but could this be a result of the COVID-19 pandemic?

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Holy Crap is the BMW M8 Competition Expensive in Australia

Holy Crap is the BMW M8 Competition Expensive in Australia

The Price of the M8 Competition in Australia is nearly double what it cost in the United States

Things have a habit of being more expensive in the land down under, but I have to admit that I about fell out of my chair when I learned what Australians have to pay to set foot in a BMW M8 Competition. In local currency, we’re talking about $350,000 for the Grand Coupe and $352,900. I know, I know – the exchange rate, right? Well, it’s still downright expensive. Those figures translate to $235,130 and $237,078, respectively.

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The BMW i8 Goes Out of Production Soon, But The Story Doesn't End There

The BMW i8 Goes Out of Production Soon, But The Story Doesn’t End There

The i8’s exit from the market could signal the introduction of a more capable successor or a BMW M halo car

The BMW i8 has become known as many things. BMW marketed it as a Porsche 911 rival. Some claimed it was the evolution of the BMW brand and a representation of what the future holds. Others hated it with a passion because it just didn’t lineup with every other BMW on the market. Regardless of how you look at the i8, one this is for sure, it’s not going to matter for much longer if the latest reports hold true. Those reports put the end of i8 production in the Spring of 2020.

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BMW Could Be One of the Last Manufacturers to Drop the Internal Combustion Engine

BMW Could Be One of the Last Manufacturers to Drop the Internal Combustion Engine

Things will change but it will be a long time before BMW is an all-electric brand

Like its main competitor, Mercedes, BMW is spending some serious cheddar on research and development of electric vehicles and related technologies. And, like Mercedes, it will be bringing a handful of new EVs to the market, the first of which will be the iX3 that comes later this year. The iX3 will be followed up by the iNext shortly thereafter. That leaves a lot of people wondering just when BMW will make a hard left away from fuel-powered engines and start producing nothing but EVs. For most, this is a question of purity and uncertainty of what the brand will become. Can the legacy of BMW M survive in an all-electric market? What about the heart and soul that is pumped from each and every one of BMW’s six- and eight-cylinder engines? What about the legendary and almost unicorn-like V12 that’s available in the M760i?

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If You're Thinking of Leasing a 2020 Toyota Supra, You Might Want to Consider the 2020 BMW Z4 Instead

If You’re Thinking of Leasing a 2020 Toyota Supra, You Might Want to Consider the 2020 BMW Z4 Instead

Is it cheaper to lease a Toyota Supra or BMW Z4? Well, the answer might surprise you, but there’s also a catch

My wife will be the first to tell you that I suck at math, but after reviewing Cars Direct’s findings of lease cost for the 2020 Toyota Supra and 2020 BMW Z4, even I can tell you things don’t add up properly – and that’s saying a lot. In short, the more expensive BMW Z4 is cheaper to lease than the Toyota Supra, even when you go for the Z4 M40i and compare it to the entry-level Toyota Supra. Yikes!

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The BMW i3 Will Die a Slow Painful Death Because It's The Black Sheep of the Family

The BMW i3 Will Die a Slow Painful Death Because It’s The Black Sheep of the Family

There’s no forever for Bimmer’s revolutionary electric hatchback

The BMW i3 always stood out from the rest of BMW’s premium lineup. It’s Bimmer’s first-ever fully electric vehicle and six years after it was introduced, the i3 still draws a lot of attention, thanks in large part to its quirky styling, electric powertrain, and a surprisingly spacious interior.

The i3 served a purpose when it was launched in 2013. It was BMW’s first foray into battery electric vehicles and it was intended to gauge customer interest in electric cars without compromising BMW’s mainstream lineup of models. Well, the i3 served its purpose. Like most automakers, BMW is in the midst of a full-on assault on electric vehicles with plans to release 13 EVs by 2023.

Unfortunately, the i3 won’t be part of that future anymore now that BMW announced that it wouldn’t renew the i3 past this current generation. It will still build models for the next few years, but as far as a next-generation model is concerned, that’s no longer happening. So pour a 40 for Bimmer’s quirky little electric ride. It’s had a good run, but like all things in this world, that run will have a finish line.

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