This is Why You Will Simply Fall In Love With The New Luxurious Buick Regal Avenir
Buick wants to do with its Avenir trim much the same what GMC did with its Denali. It is a pseudo-luxury sub-brand created to move usually mediocre cars into the world of utmost luxury.
Up until this point, Buick did just that with the Enclave Avenir, the LaCrosse Avenir, and the GL8 Avenir (only available in China,) but they’ve just revealed that the Avenir luxury trim will land on the Buick Regal Sportback.
In an expected turn of events, the Avenir trim line garnished the 2019 Buick Regal Sportback with serious luxurious gear differentiating it from the current top of the line trim called the Preferred II.
“Avenir sales have exceeded our expectations,” said Phil Brook, Vice President, Buick and GMC Marketing. “Buick customers value the exclusive styling, premium features and convenient experience Avenir provides, and we are excited to extend that successful formula to Regal.”
For now, the 2019 Buick Regal Avenir is available only in the Sportback guise with a 2.0-liter, turbocharged engine developing 250 horsepower, with a front wheel drive, and advanced nine-speed automatic transmission.
2018 Buick Enspire
The year is 2018, and every automaker has their vision for the future. With the current trend, it should come as no surprise that most of those “vision” concepts are crossovers, SUVs or coupe-like crossovers. Such is the case with Bucks latest concept, the Enspire – a model Buick says is an “exploration of its bold design ideas and innovative technologies for future mobility.” PR Talk aside, it does have a stylish and sleek design that’s still somewhat within the realm of reality. It’s said to feature augmented reality, a conceptual form of 5G internet connectivity, and has an all-electric drivetrain that’s powerful enough to get it up to 60 mph in just four seconds. Whether or not Buick will last long enough for a concept like this to come to life remains to be seen but let’s take a closer look at it anyway.
Buick’s Cooking Up An Electric Concept To Show Off in Beijing
Buick is continuing its brand revival with a new concept vehicle that’s scheduled to debut at the 2018 Beijing Auto Show in April. The concept, called the Enspire, is the latest model to showcase General Motors’ plans for Buick moving forward. Its China debut also isn’t by accident; the General has been excessively aggressive in establishing the Buick brand in China, a country where the automaker sells most of its models.
2018 Buick LaCrosse Avenir
Launched in 2005 as a replacement for both the Buick Century and Lucerne, the LaCrosse was a big success in its first full year on the market, selling close to 100,000 units. Although sales dropped and the sedan rarely moved more than 50,000 examples per year since 2007, it’s still an important car for the GM-owned brand. Redesigned for 2017 with a more elegant design and a more upscale interior, the LaCrosse is now moving higher on the premium ladder with the Avenir model.
Although the Avenir name was launched with a concept car and gave us hope of a new, luxury-oriented sub-brand, it turned out to be just a trim level. This was confirmed when the Enclave Avenir was unveiled earlier in 2017 as the range-topping model of the company’s full-size crossover. Now, it’s the LaCrosse’s turn to get pampered in a move that’s supposed to satisfy market demand, according to Duncan Aldred, vice president of Buick and GMC. “Nine out of ten LaCrosse buyers are choosing one of the top two trim levels — customers are signaling they want more from Buick," he said. Let’s have a closer look at what the Avenir badge brings to the LaCrosse.
Continue reading to learn more about the Buick LaCrosse Avenir.
2018 Buick Regal GS
Redesigned for the 2018 model year, the Buick Regal is heavily based on the European-made Opel Insignia and shares most of its features with the German sedan. Featuring a transverse front engine and front-wheel drive as standard (AWD optional), the new Regal has already spawned Sportback and station wagon versions, just like its European sibling. Come 2017 and the Opel Insignia GSi, the brands higher performance version is coming to the U.S. as the Regal GS, a nameplate that Buick has been using since the 1990s.
Described as a vehicle in which "spirited driving meets attainable luxury and sleek, sporty design meets modern usefulness," the GS is a massive improvement over its predecessor. Not only boasting an extra 51 horsepower, it also has all-wheel-drive and all the new technology available in the standard Regal. “The new Regal GS is in the sweet spot of the market: more refined and luxurious than the mainstream, more value for the price with style and premium features on par with higher-end competitors," said Duncan Aldred, vice president of Buick. Let’s find out if this is true in the review below.
Continue reading to learn more about the Buick Regal GS.