You might not be familiar with the EVCup, but give it a few years and these guys are going to be on your racing radar. The world’s first racing cup series is set to kick off this November in the US, but before that, the series will head to London to participate in the EcoVelocity, a low-carbon motor festival.

As part of the event, the EVCup will be bringing one car that will be featured in the their racing series: the iRacer. As a track-focused electric vehicle that has been designed and engineered from the ground up as a pure race car, the iRacer will be one of many eco-friendly racers that’s set to compete in the ’Sports EV’ classification of the EVCup. Full details behind the iRacer will be unveiled by the EVCup during the festival where the latter is expected to announce the former’s official entry to the racing series.

“We are very excited at the prospect of unveiling the iRacer and we are delighted to be taking part in EcoVelocity," said Sylvain Filippi, the EVCup’s managing director.

EcoVelocity will be held from September 8-11, 2011 at the Battersea Power Station where it will feature the latest green models, including electric, hybrid, and low CO2-emitting cars, in addition to providing test drives for these vehicles on a specially-constructed circuit.


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