Prices increase roughly $3,000 over the outgoing model

Jeep has announced pricing for the all-new, 2018 Wrangler JL. As expected, the costs have risen for each trim level. The base Sport two-door starts at $26,995 – a full $3,000 more than the equivalent outgoing Wrangler JK. The price hike continues throughout the lineup, with the two-door Wrangler JL Rubicon costing $3,350 more at $36,995. The four-door 2018 Wrangler JL Sahara starts at $37,345, which is $3,100 more than the JK version.

While the increase is steep, the hike can be explained by Jeep’s development costs, the Wrangler’s new aluminum components and strong steel frame, the new drivetrain options, the new hard and soft tops, and the vastly improved interior. Add to that Jeep’s need of relocating the Wrangler’s assembly to make room for the upcoming Wrangler-based pickup while continuing the Wrangler JK’s production into the first few months of 2018.

Continue reading for a full list of prices for the 2018 Jeep Wrangler JL.

Prices for the 2018 Jeep Wrangler JL

2018 Jeep Wrangler Priced at $26,995 Exterior
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The base Sport two-door starts at $26,995 – a full $3,000 more than the equivalent outgoing Wrangler JK.
2018 Jeep Wrangler Price
Wrangler Sport (two-door) $26,995
Wrangler Sport S (two-door) $30,195
Wrangler Rubicon (two-door) $36,995
Wrangler Unlimited Sport (four-door) $30,495
Wrangler Unlimited Sport S (four-door) $33,695
Wrangler Unlimited Sahara (four-door) $37,345
Wrangler Unlimited Rubicon (four-door) $40,495

These prices do not include the $1,195 destination and delivery fee Jeep charges for transporting the vehicles from the Toledo, Ohio factory to dealerships nationwide. Of course, taxes, license tags, and other fees are not included either. Adding options increases the price as well.

2018 Jeep Wrangler Priced at $26,995 Interior
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Jeep expects the 2018 Wrangler JLs to begin arriving in showrooms sometime during the first quarter of 2018

Jeep expects the 2018 Wrangler JLs to begin arriving in showrooms sometime during the first quarter of 2018. Four-door models will likely continue out-selling two-door models by a four-to-one ratio, just as with the outgoing Wrangler JK. And due to the big improvements, Jeep is hoping to improve the Wrangler’s global annual sales beyond the current figure of 250,000. Here in the U.S., Jeep sold nearly 203,000 Wrangler JKs in 2015, with another 20,880 going to Canada. The remainder is sold overseas.

References

Jeep Wrangler

2018 Jeep Wrangler
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Read our full review on the 2018 Jeep Wrangler.

2017 Jeep Wrangler High Resolution Exterior
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Read our full review on the JK-gen 2017 Jeep Wrangler

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