A Big Money Offer Could Seal The Fate Of Lamborghini Once and For All - story fullscreen Fullscreen

A Big Money Offer Could Seal The Fate Of Lamborghini Once and For All

A new consortium has offered up unthinkable amounts of money for Lamborghini and WAG might not be able to say no

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Lamborghini has kind of been in the news a lot lately. Back in March, we learned that a brand-new engine could push the Urus PHEV up to 800 horsepower and in April news broke that the Aventador’s successor could end up with an electrified V-12. The latter piece of news ended up making a lot of sense after Lamborghinis reveal of its roadmap to 2025 that includes mass hybridization followed by electrification sometime after 2025. A new report from Autocar, however, details something huge that could change the company forever!

A Near-Irresistible Offer to Sell Lamborghini

A Big Money Offer Could Seal The Fate Of Lamborghini Once and For All Exterior
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As part of the deal, the consortium would seek a five-year supply deal with Audi (who controls Lamborghini along with Bentley)
A move that suggests it wants to ramp up production and increase the number of vehicles produced and sold by Lamborghini each year.

Lamborghini, which is owned by the Volkswagen Group and controlled by Audi, has had a really good run. In fact, the company is so successful that it’s actually becoming a problem as hard as that is to believe. Of course, this is helped by the fact that Lamborghini isn’t giving up on its famed V-12 just yet but things weren’t always going so well. It was only back in October of 2020 that VAG was looking to transfer Bugatti to Rimac, where it would become and EV company, and straight-up sell Lamborghini and Ducati.

A Big Money Offer Could Seal The Fate Of Lamborghini Once and For All Exterior Wallpaper quality
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Especially when you consider that an Audi Spokesperson has blatantly said
“Lamborghini is not for sale”

Nothing ever came from that news, and as of the time of this writing, Lamborghini is still owned by VAG. However, a new breaking report from Autocar is saying that for €7.5 billion or $9.175 billion at current exchange rates, a new consortium comprised of Quantum Group AG and Centricus Asset Management could become the new, proud owner of the Lamborghini brand. If such a deal was to go through, what would happen to the Lamborghini brand as we know it today?

What The Future Of Lamborghini Could Be

A Big Money Offer Could Seal The Fate Of Lamborghini Once and For All
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Now, however, a new offer on the Lamborghini brand has been made
And it might be too good for VAG to turn down

If VAG and to a lesser extent Audi decides to sell of Lamborghini, the company would become the basis of a “technology and lifestyle investment platform” under the umbrella term of Outlook 2030. Apparently quantum Group wants the Lamborghini to become a “spearhead for innovation by consistently implementing new clean drivetrain technologies.” As part of the deal to acquire the company, Quantum Group would seek a five-year supplier agreement with Audi that would, apparently, lead to an upscale in volume – meaning less exclusivity for models – and “an EV solution” in 2025.

A Big Money Offer Could Seal The Fate Of Lamborghini Once and For All
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If this is the case, the Lamborghini brand won’t necessarily become a high-volume manufacturer like its current sister companies, but if sold, it could begin to produce and sell a lot more cars. On top of this, it sounds like the company in question is looking to ramp up the electrification of Lamborghini faster than is currently planned. And, for now, Autocar has reported that an Audi spokesperson has bluntly said “Lamborghini is not for sale.” As for how much weight that holds remains to be seen, but with that kind of money on the table, you can bet that we’ll hear the result of the inevitable discussions within the bowls of VAG sometime in the near future.

Source: Autocar

Robert Moore
Robert Moore
Editor-in-Chief and Automotive Expert - robert@topspeed.com
Robert has been an auto enthusiast his entire life. He started working cars at a young age, learning the basics from his father in the home garage on the weekends. As time went on, Robert became more and more interested in cars and convinced his father to teach him how to drive when he was just 13 years old. Robert continued working on cars in his free time and learned as much as he could about engines, transmissions, and car electrical systems, something that only fed his curiosity more and eventually led him to earn a bachelors degree in automotive technology with a primary focus on engine performance and transmission rebuilding.  Read full bio
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