Adam Frucci "Unboxes" the 2012 Toyota Yaris
It seems that people are always out looking for something bigger and better in every aspect of their lives, even in their cars. If someone goes out and buys a vehicle with a navigation system, the next person ups the ante by purchasing a vehicle that has a navigation system and parking assist. It’s a battle of one upsmanship and throughout the war, the only thing we lose out on is the beauty of the vehicle’s simplistic, yet amazing design. Toyota is addressing this with the "unboxing" of the 2012 Toyota Yaris.
In this video, Adam Frucci (a writer and performer in Brooklyn) takes on the task of opening up a specially designed box to reveal the brand new 2012 Toyota Yaris. The bells and whistles of this vehicle are simple: round wheels, a honkable horn, a glove box the size of a veggie burrito, and windows that go up and down. These are some of things that have been downplayed in most vehicles nowadays and Toyota is choosing to celebrate them in their 2012 Toyota Yaris.
The new Toyota Yaris will be offered in both three and five-door body styles versions with a choice of three engines: a 1.0 liter petrol engine, a 1.33 liter petrol unit, or a 1.4-liter D-4D turbo diesel. The three-cylinder 1.0-liter VVT-i petrol engine delivers a total of 68 HP and 68 lbs-ft. Fuel economy now sits at 58.9mpg. The 1.33-liter Dual VVT-i engine is also light and compact, generating 98 HP and 92 lbs-ft. When matched to the new Multidrive S transmission, fuel economy is 56.5mpg. Finally, the 1.4-litre D-4D engine is fitted as standard with a diesel particulate filter (DPF) and delivers a total of 89 HP and 151 lbs-ft. When mated to a six-speed manual transmission the engine delivers a fuel economy of 72.4mpg.