When you do see an animated squirrel in one of the commercials that will air during the fourth quarter of the Super Bowl please don’t think that’s it a trailer for a one of those new CGI 3D movies.
The commercial is actually for Honda’s new Accord Crosstour and it shows the said squirrel – or is it chipmunk? – moving a number of different things, including a pineapple, a trophy, and a set of weights into what turns out to be the cargo area of the Crosstour.
Don’t ask us why Honda chose a squirrel or why they decided to go the animated route for their Super Bowl commercial. But quirkiness aside, the commercial does touch significantly on the large storage space of the Accord Crosstour, which, incidentally, is one of the selling points of the new car.