Back in 2012, the Swiss arm of BMW created a special Christmas video to thank its local buyers for choosing a BMW, and what resulted is one of the funnier videos I’ve seen in recent years. The help of a racing driver is enlisted, and he’s tasked with driving a BMW 135i around a track with four passengers trying to sing Christmas songs.

BMW should really make this an official company-wide commercial and redo it each year with one of the more exciting models it’s launched over the past 12 months. Maybe they could change the carol being sung, but having people try to sing it while all sorts of forces are tugging at their bodies while the car accelerates, brakes, and goes sideways around corners is priceless.

Out of all the singers selected to warm our icy hearts with their warm voices, it’s the passenger in the middle seat in the back that is the most expressive. He seems to either really be enjoying it or the exact opposite - he’s definitely feeling something.

Further reading

Read our full review on the 2018 BMW 1 Series.