’Cause you know, who wouldn’t want to wear Aston Martins in an Aston Martin?

Over the years, luxury brands have evolved from all-go car brands to full-fledged lifestyle brands. This includes everything from Ferrari-branded watches to Bentley-branded fitted luggage. And let’s not forget about the various shoe offerings over the years. Now, Aston Martin is jumping on the shoe bandwagon again. It was back in 2010 that Aston Martin teamed up with Nike to produce 500 pairs of the Kobe Bryant-Aston Martin Hyperdunks, and 2012 when it paid up with John Jobb to make a line of special-edition shoes. But this time around, Aston Martin has teamed up with Hogan to produce the Aston Martin x Hogan limited-edition luxury sneakers.

The new shoes are based on Hogan’s “Olympia” design and are a mix of nylon mesh and fine leather, something that should make these things an absolute dream to wear. They will be available in four different color combinations, all of which are geared toward autumn and fall. What really sets these shoes apart, however, is the tongue, which is fashioned from Aston Martin’s classic Kestrel Tan leather and has pinched seam detailing. And of course, they feature AM’s classic wing logo, just to let the world know that you’re rocking something other than a typical pair of Hogans on your feet. These limited-edition kicks will go on sale at the end of June 2017. If you want a pair, you better get in line – only 3,000 pairs will be produced.

You’ve Gotta Rep Your Favorite Brand, Right?

Do You Own An Aston Martin? If So, Then you Need These Shoes to go With It Products High Resolution
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And while these Aston Martin shoes might not be as cool as those Hyperdunks from back in the day, you’ll certainly look good wearing them

So, here’s the deal: accessories like watches, shoes, even jewelry have all be fashioned with the names and logos of the world’s most prominent automakers. Ferrari has come out with more watches than I can count, matched with sunglasses and clothing. A fear years back, Lamborghini and Car Shoe celebrated their 50th anniversary with a pair of special moccasins, and just last year, GM and Piloti teamed up to bring us the Camaro Fifty Driving Shoes. Ducati and Puma have even teamed up in the past to bring out special edition shoes. And while these Aston Martin shoes might not be as cool as those Hyperdunks from back in the day, you’ll certainly look good wearing them. No word on pricing as of yet, but Hogan shoes typically retail around $400, so don’t think you’re getting off cheap if you want to rep a pair every now and then.

They go pretty well with the Aston Martin Vanquish S don’t you think?

Press release

During London Fashion Week Men’s, Aston Martin and Hogan are announcing a new partnership that will see the two luxury brands collaborate on an exclusive ‘Aston Martin x Hogan’ limited edition luxury sneaker for the Autumn Winter 2017/18.
Available later this month, the exquisite ‘Aston Martin x Hogan’ luxury sneaker will be presented in four striking colour ways.

Do You Own An Aston Martin? If So, Then you Need These Shoes to go With It Products High Resolution
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“Collaborating with brands that share our views on quality, style and elegance is important to us,” said Marek Reichman, EVP & Chief Creative Officer at Aston Martin. “Working with creative teams outside of the automotive industry helps to broaden our designers’ minds, and this is always a positive experience for both myself and my team at Gaydon. We take inspiration from all walks of life and our work with Hogan will help to shape and inspire many aspects of our future creations”.
Aston Martin’s modern and sophisticated aesthetic combines with Hogan’s beautiful Italian construction for this unique line of shoes. Based on an iconic Hogan design named ‘Olympia’, and offered in four seasonal colours, the palette is versatile yet striking. Leather is paired with nylon mesh to create a look that is as casual as it is smart, creating a contemporary urban feel.
The exclusive sneaker reflects the elegance of the silhouette of an Aston Martin sports car and includes detailing from Aston Martin’s artisan leather craft. Applied to the exterior of the shoe, layers of leather create a wave of beautiful colours and materials that are sewn with exquisite attention to detail.
The tongue of the sneaker is cut from Aston Martin’s classic kestrel tan leather with pinched seam detailing and feature the iconic Aston Martin wings. Each ‘Aston Martin x Hogan’ sneaker is crafted to the same high standards that are expected by customers of the luxury British marque’s sports cars and those of the Italian master of casual-luxury shoes.

Do You Own An Aston Martin? If So, Then you Need These Shoes to go With It Products High Resolution
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“Hogan’s attention to detail and passion for beautiful products, and Aston Martin’s beautiful craftsmanship made this project a natural fit,” said Sergio Azzolari, General Manager from Hogan. “It was a pleasure for us to collaborate on a shoe that reflects the attention to detailing in Aston Martin sports cars.”
Limited to a run of 3,000 pairs, the ‘Aston Martin x Hogan’ exclusive collection will be available at Hogan flagship stores worldwide, on Hogan.com and at the Aston Martin Dover Street brand centre from the end of June.

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