Dodge Roadster to debut at Geneva Motor Show
Autocar UK reported that Dodge will unveil at Geneva Motor Show a rear-wheel-driven two-seater sports car to rival Mazda’s MX-5. The new Dodge is "a carbon copy of the Mazda MX-5," and does indeed draw a few cues from the Dodge Razor concept of 2002.
It will perfectly fit Dodge’s position as a performance brand in both the US and Europe, and will be a competitor for both the Mazda MX-5 and GM’s award-winning Pontiac Solstice.
Chrysler CEO Tom La Sorda thinks a small Dodge sports car is a good idea, although he’s concerned about formulating the right business case. “It’s something we should certainly look at,” said La Sorda, “but it has limited volume and there are other new segments where maybe the business case is better.”