Ford’s twin-turbocharged V-6s are selling big

Ford is celebrating a big milestone with its two EcoBoost V-6 powerplants found in the F-150 – more than a million EcoBoost engines have now been sold. The EcoBoost family began selling in the 2011 F-150 and has since added a second engine, the 2.7-liter V-6 Of course, it all started with the 3.5-liter EcoBoost V-6.

“We are proving [customers] with advanced technologies like EcoBoost and high-strength, military-grade, aluminum-alloy construction, Ford continues to outperform the competition by virtually every metric,” says Doug Scott, Ford truck group marketing manager. “EcoBoost is delivering the value, capability and performance F-150 customers insist upon, while helping improve their No. 1 demand – better fuel economy.”

Marketing gibberish aside, this marks a big step for Ford. Full-size truck buyers generally appreciate big V-8s with pushrods and thundering exhausts. The EcoBoost is basically the antithesis to this, so convincing Mr. Joe America he doesn’t need a V-8 is a big deal. Ford even acknowledges the EcoBoost’s slow start. It took dealers 1,000 days to sell the first 400,000 EcoBoost-equipped trucks. Sales have skyrocketed since then, with dealers reaching the one million mark in another 1,000 days.

Now the 3.5-liter EcoBoost’s horsepower and torque specs made it easy for Ford to convince buyers to dump the V-8. The mighty V-6 kicks out 365 horsepower and 420 pound-feet of torque. Heck, even the little 2.7-liter EcoBoost, which debuted with the all-new 2015 F-150, makes big power – 325 horses and 375 pound-feet of torque. That nearly matches some competitors’ V-8s. Just look at the Chevy Silverado’s 5.3-liter V-8. It only makes 30 horsepower and eight pound-feet more than the EcoBoost.

The story isn’t over though. Ford is prepping the second-generation 3.5-liter EcoBoost for its 2017 debut. The engine is said to have more horsepower and torque than the old 6.2-liter V-8. That means it’ll make at least 412 horsepower. Ford has confirmed it will produce more than 450 pound-feet of torque. That’s impressive!

The new EcoBoost will come mated to an all-new 10-speed automatic transmission co-developed between Ford and General Motors. The combo will be optional in the 2017 F-150 and standard in the 2017 F-150 Raptor.

Continue reading for more information.

Why It Matters

The F-150 is the top selling full-size pickup in the American market and has been for several decades. It’s also Ford’s best-selling vehicle worldwide. Translation: Ford has a lot riding on the success of the F-150 and is deeply invested in making the pickup sell well. Moving to the EcoBoost V-6 was a huge gamble and required a huge campaign to educated customers on the engine. Well, it appears the work as paid off.

For those unfamiliar, the EcoBoost is designed as a small-displacement V-6 with twin-turbocharging designed to generate big power when needed and sip fuel when not under heavy load. Ford says the one million EcoBoost engines in the F-150 will save customers more than 110 million gallons of fuel over the next year, translating to a collective savings of $255 million.

Regardless, the EcoBoost engine family has caught on with Ford buyers and that doesn’t seem to be changing anytime soon.

Note: 2.7-liter EcoBoost shown in main image.

2015 Ford F-150

2015 Ford F-150 - Driven High Resolution Exterior
- image 655509

Read our full review on the 2015 Ford F-150 here.

Source: Ford

Press Release

DEARBORN, Mich., June 29, 2016 – Ford, America’s truck leader, has set a new benchmark in truck capability and efficiency: More than 1 million F-150 pickups with segment-exclusive EcoBoost® engines have now been sold in the United States.

“We are proving that with advanced technologies like EcoBoost and high-strength, military-grade, aluminum-alloy construction, Ford continues to outperform the competition by virtually every metric,” says Doug Scott, Ford truck group marketing manager. “EcoBoost is delivering the value, capability and performance F-150 customers insist upon, while helping improve their No. 1 demand – better fuel economy.”

F-150 is the only truck in its segment pushing into the future and offering turbocharged direct injection engines – a move the competition is expected to copy going forward.

The advanced 2.7-liter EcoBoost with standard Auto Start-Stop offers EPA-estimated fuel economy of 19 mpg city and 26 mpg highway for F-150, while the powerful 3.5 liter EcoBoost offers large V8 power and best-in-class towing.

This fall, an all-new second-generation 3.5-liter EcoBoost with standard Auto Start-Stop and an all-new 10-speed automatic transmission will continue the story with even more power and better efficiency, providing at least 30 lb.-ft. more peak torque compared with the first-generation 3.5-liter EcoBoost engine, more than a best-in-class 450+ lb.-ft. for a V6.

These fuel-efficient, powerful engines have been leading the world of work since January 2011, and over the course of 1 million units sold, have saved customers a staggering amount of fuel. With more than 1 million EcoBoost trucks on the road, F-150 owners will save more than 110 million gallons of gas over the course of the next year, while out-towing and out-hauling the competition.

That’s enough fuel to fill approximately 13 supertankers. With average nationwide gasoline prices hovering around $2.30 a gallon according to AAA, F-150 owners will collectively save an estimated $255 million simply by choosing EcoBoost. The average 2.7-liter EcoBoost customer will save enough fuel for 2,891 miles of highway driving – roughly the distance from New York City to San Francisco.

EcoBoost Trending

While it took more than 1,000 days to sell the first 400,000 EcoBoost engines, it has taken only 2,000 days to sell 1 million – and that trend is accelerating. The 2.7-liter EcoBoost is selling at a breakneck pace, with more than 13,000 orders placed in the last two months. Combined with the 3.5-liter version, the two EcoBoost engines have sold more than 300,000 units in 2016. Expect 2 million EcoBoost-powered F-150s in short order.

Estimated fuel savings are based on EPA-estimated combined ratings for 2011-16 F-150 EcoBoost models relative to the V8 models they replaced, and an assumed 15,000 miles driven per truck per year.

View the full press release Hide press release
Press release
What do you think?
Show Comments
Car Finder: