Life is full of experiences. Some you’d like to relive while others you’d prefer to forget. One of the more memorable ones I’ve had was the Ariel Atom Experience – a new high-performance driving adventure you’re not likely to forget! Part and parcel to this is the awesome Brammo Motorsports Ariel Atom you get to drive. At 1,400 pounds with its whiny 245-hp supercharged 2.0L GM Ecotec rear engine, the relatively low-cost British supercar’s unsurpassed power-to-weight ratio of over 600 bhp/ton translates into pure adrenaline rush.

Experience the Ariel Atom Yourself
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Well-maintained cars, top-notch personal coaching, safety gear and impressive hospitality facilities translate into an excellent program, whether it be a half or full day. The latter offers about two hours of segmented seat time in the Atom for $1,500 per person. A corporate half-day rate for groups of 20 or more is available for $495 per person. At the end of the day, if you must own one, Brammo will deduct happily your AAE fees from the purchase price of your very own custom-built Atom. How cool is that?

Experience the Ariel Atom Yourself
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The AAE is making stops in Canada and the U.S. in 2007, including dates in California, Illinois, Nevada, Texas and Utah. Visit to book your own experience now because seats are going fast, Ariel Atom fast!

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