You’ve probably heard about this burgeoning market segment in the auto industry called electric cars. Clearly, a lot of people have strong opinions about the future of these types of cars, including Porsche who has just appointed Audi engineering executive, Joerg Kerner, to head up powertrain development. Kerner has been working on electric powertrains for Audi since 2009, so it would be safe to assume he’ll be doing the same for Porsche. Porsche rival, Ferrari, isn’t so pro-electric. In fact, Ferrari president, Luca di Montezemolo, has a pretty straight-forward opinion on the matter.

He doesn’t believe in them.

Strong words for a man whose company brought out the Ferrari Vettura Laboratorio HY-KERS and is working hard on building a hybrid Ferrari. But apparently for Mr. Luca, there’s still a fine line drawn between hybrid and electric...and he’s not willing to cross that line. Granted, the man is very smart in choosing his words, so his opinions on the matter certainly carry some weight on it, but isn’t it still a little presumptuous to suggest that Ferrari has no future in the electric car segment?

Engadget was able to chat with Montezemolo and he was pretty clear on where he stood on the matter. "You will never see a Ferrari electric because I don’t believe in electric cars," he said. "I don’t think they represent an important step forward for pollution or CO2 or the environment. But, we are working very, very hard on the hybrid Ferrari. This should be the future, and I hope in a couple of years you can see it."

Like we said, Luca di Montezemolo is a very smart man and while we understand where he’s coming from, we certainly wouldn’t unequivocally shoot down the possibility of seeing an electric Ferrari in the future, especially considering how unpredictable the world is right now.

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Source: Engadget

What do you think?
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6 comments:

  (630) posted on 09.9.2011

I have to say that I’m really impressed with the speed performance of the Ferrari gasoline-powered vehicle. However, I have to say there’s growing demand for EV. I don’t think that Ferrari will ignore that one.

  (600) posted on 09.9.2011

We couldn’t admit that there’s a growing of market for electric vehicle. And I don’t think that Ferrari is blind to see. Well, if that’s their final decision, I guess we should need to respect that. 

  (526) posted on 08.24.2011

I hope Ferrari President, Luca di Montezemolo mentioned why he doesn’t believe on electric cars. I’m quite curious. And of course I want to know what is that fine line that separates electric cars and hybrid cars apart.

  (347) posted on 08.17.2011

People nowadays consider electric cars, so I think, Ferrari President will not mark his word not to make an electric car. They are really into hybrid cars and it will still be a long time before seeing their very first hybrid. Well, in this unpredictable world, the President of Ferrari must think twice.

  (342) posted on 08.17.2011

We can’t deny the fact that there’s a growing demand for electric vehicle. I was thinking if Ferrari don’t see the possible market for this kind of car. However, I wonder if they can stand on their statement!

  (517) posted on 08.17.2011

Oh yeah, not again...Year ago, the Ferrari CEO have declined in making a four-seater sportscar to save their heritage but then the Ferrari FF was born! Well, let’s just see if Ferrari can hold on their claim since there’s a growing production and demand for electric cars.

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