Fiat partners with ’Hype Means Nothing’ for special edition Fiat 500
There’s something to be said about a collaboration between a car maker and a fashion label. At the very least, you can expect to see something you’ve never seen before. To prove our point, here’s what FIAT and French streetwear brand ‘Hype Means Nothing’ came up with after partnering for a spread on Intersection Magazine.
FIAT used a Fiat 500 that Hype Means Nothing turned into a mobile photo exhibit, plastering the car’s entire exterior with black and photographs of people doing the whole rimmed hand-glass routine. You’ll also notice that those black and white photos feature a load of celebrities from different entertainment mediums. Heck, even Mickey Mouse is proudly showing his mug on one of the photos. Check it out to see how many celebrities you can spot on this ride.
If only somebody can get away with doing something like this to their car; that’s a sure-fire way of drawing attention to yourself.