General Motors today announced the best warranty of any full-line automaker, with coverage up to 100,000 miles or five years across its entire 2007 car and light-duty truck lineup in the United States and Canada, reflecting its success in dramatically improving the quality and durability of its vehicles.

GM’s new 100,000 Mile Warranty coverage is a fully transferable five-year, 100,000-mile powertrain limited warranty with no deductible. GM also has decided to expand its roadside assistance and courtesy transportation programs to match the powertrain warranty term. Altogether, it’s the best coverage in the auto industry.

The new package is an important part of GM’s sales and marketing strategy, which is focusing consumers on the inherent value of its cars and trucks. Higher quality vehicles, reduced incentives and lower daily rental fleet sales are helping increase the residual value of GM cars and trucks. In addition, GM transaction prices have been rising, well above the industry average.

When you take the new powertrain warranty, the courtesy transportation and roadside assistance, the safety and security of technologies like OnStar and StabiliTrak, and the trained GM Goodwrench technicians working at the largest dealer network in the industry, it all adds up to the best consumer confidence package anywhere. As Rick says, we believe in the quality and value of our cars and trucks, and we’re putting our money where our mouth is. Because we can.