GM to unveil 5 concepts at Detroit
At Detroit Auto Show, in january, GM says will complement its stylish new vehicle designs and showcase each of its eight brands. "The message we’re trying to build is that GM is a design-driven organization. And auto shows are the perfect venues to highlight the design story," says Teckla Rhoads, GM director of industrial design and North American design operations.
GM will unveil five concept vehicles at the core of the setup, as well as an exhibit on the future of vehicle propulsion technology. The Buick display aims to convey comfort and luxury with an exhibit built from wood, polished stone tile and gossamer fabric black walls.