Ah, a new year, with fresh sheets of paper for the bean counters in all of the major automakers’ offices to look at in hopes of filling them with black numbers. You’ve got it, folks, we have our first batch of sales numbers for the 2015 calendar year, and we have some pretty big winners to go along with a few losers.

Mitsubishi was the biggest winner in terms of sales increase relative to January 2014, at 42.7 percent. I can’t quite put my finger on why Mitsubishi saw such an increase, except for the fact that it did so dismally in January 2014. Expect Mitsubishi to continue to climb, as its best-selling vehicle, the Outlander Sport, just received a more powerful 2.4-liter engine 2015 model year. One of the biggest gripes about Mitsu’s small people-hauler was its underpowered 2.0-liter engine, so this should certainly help.

Other smaller brands that made big jumps include Porsche, at 27.2 percent, most of which can be attributed to the 796 Macans sold in January compared to none in January 2014 (it wasn’t released yet). Mini was right behind Porsche with a 26.9 percent jump, while Lexus topped both Europeans brands at 31.2 percent.

It wasn’t all sunshine and rainbows in January though, as Maserati saw a 20.4 percent drop and Bentley saw a 50 percent decline. Both brands sell in such limited numbers, however, that these drops can be from the closure of a dealership or any other minor change.

Click past the jump for a full analysis of the January 2015 Sales numbers.

Sales Number Analyzed

While the smaller companies tend to see the huge swings due to lower volume, the Big Three (Ford, GM, and FCA’s Chrysler Group) often see just minor swings here and there. That’s not the case for this year, however, as all three saw decent growth from nearly all of their brands.

For GM, Cadillac saw a 2.6 percent jump, which I mostly credit to the 124 percent jump in Escalade sales, and 188 percent jump in Escalade ESV sales. Chevy saw a 20 percent jump thanks to the Suburban, Tahoe, and Colorado growing by 142.2 percent, 88 percent, and 42,342 percent (only four Colorados were sold in January 2014), respectively. GMC led the pack with a 28.6 percent climb, due to Yukon sales jumping by 105.8 percent and Yukon XL sales increasing by 127.2 percent.

The only GM brand that was down was Buick with a decline of 5.5 percent, as every model had double-digit shrinkage except the Enclave (-0.3 percent) and the Encore (46.4 percent).

Ford reported growth of 15.8 percent, riding the wave of its new Mustang’s 124 percent growth and the Focus’ 53.9 percent jump in sales. Additionally the F-Series, jumped by more than 8,000 units over last January.

Lincoln, Ford’s luxury arm, also rolled into the new year on a positive note, eclipsing January 2014’s numbers by a solid 10.8 percent. Lincoln owes this increase to the 1,602 MKCs that were sold in January 2015 to none sold in the same month last year, as it wasn’t released until May. Helping push the needle slightly was the 144.3 percent growth of the low-volume Navigator, following its refresh.

Finally, the Chrysler side of FCA: Ram led the quartet, which also includes Jeep, Chrysler and Dodge, with growth of 20.6 percent. A lot of this success can be traced back to the Ram Ecodiesel, while the rest was sprinkled between the Ram ProMaster and the Ram Cargo Van.

Chrysler saw a jump of 10.8 percent, thanks to the 30-percent growth of the 200, while Dodge increased by 1.3 percent. I honestly expected more from Dodge, thanks to the Hellcat models, but while those succeeded immensely, the Avenger, Caravan, and Durango failed miserably at -95 percent, -36 percent, and -13 percent, respectively.

The final cog in the Chrysler Group machine is Jeep, which rode the almost ridiculous success of the Cherokee and Patriot to a 23 percent growth. To help ease the minds of Jeep enthusiasts everywhere, the Wrangler added a 22 percent increase of its own.

Rank Automaker January 2015 % Change 2015 YTD % Change January 2015 Market Share YTD Market Share
#20 Acura 11,982 10.80% 11,982 10.70% 1.00% 1.00%
#35 Alfa Romeo 97 --- 97 --- 0.10% 0.10%
#22 Audi 11,541 14.30% 11,541 14.30% 1.00% 1.00%
#36 Bentley 96 -50.00% 96 -50.00% 0.10% 0.10%
#18 BMW 18,981 4.00% 18,981 4.00% 1.60% 1.60%
#19 Buick 12,553 -5.50% 12,553 -5.50% 1.10% 1.10%
#21 Cadillac 11,680 2.60% 11,680 2.60% 1.00% 1.00%
#2 Chevrolet 142,882 20.00% 142,882 20.00% 12.40% 12.40%
#15 Chrysler 23,393 10.80% 23,393 10.80% 2.00% 2.00%
#11 Dodge 35,347 1.30% 35,347 1.30% 3.10% 3.10%
#30 Fiat 3255 1.00% 3255 1.00% 0.30% 0.30%
#1 Ford 170,822 15.80% 170,822 15.80% 14.80% 14.80%
#10 GMC 35,671 28.60% 35,671 28.60% 3.10% 3.10%
#5 Honda 90,202 11.60% 90,202 11.60% 7.80% 7.80%
#7 Hyundai 44,505 1.10% 44,505 1.10% 3.90% 3.90%
#23 Infiniti 9658 7.30% 9658 7.30% 0.80% 0.80%
#32 Jaguar 1266 -6.00% 1266 -6.00% 0.10% 0.10%
#6 Jeep 51,523 22.90% 51,523 22.90% 4.50% 4.50%
#9 Kia 38,299 3.50% 38,299 3.50% 3.30% 3.30%
#26 Land Rover 5281 13.00% 5281 13.00% 0.50% 0.50%
#16 Lexus 23,131 31.20% 23,131 31.20% 2.00% 2.00%
#25 Lincoln 6619 10.80% 6619 10.80% 0.60% 0.60%
#34 Maserati 452 -20.40% 452 -20.40% 0.10% 0.10%
#17 Mazda 20,271 7.70% 20,271 7.70% 1.80% 1.80%
#13 Mercedes-Benz 26,124 9.30% 26,124 9.30% 2.30% 2.30%
#31 Mini 3228 26.90% 3228 26.90% 0.30% 0.30%
#4 Nissan 94,449 15.90% 94,449 15.90% 8.20% 8.20%
#24 Mitsubishi 6943 42.70% 6943 42.70% 0.60% 0.60%
#27 Porsche 3937 27.20% 3927 27.20% 0.30% 0.30%
#12 Ram 31,392 20.60% 31,392 20.60% 2.70% 2.70%
#29 Scion 3690 -8.00% 3690 -8.00% 0.30% 0.30%
#33 Smart 492 -5.60% 492 -5.60% 0.10% 0.10%
#8 Subaru 40,812 23.70% 40,812 23.70% 3.50% 3.50%
#3 Toyota 142,373 14.20% 142,373 14.20% 12.40% 12.40%
#14 Volkswagen 23,504 0.10% 23,504 0.10% 2.00% 2.00%
#28 Volvo 3794 0.10% 3794 0.10% 0.30% 0.30%
--- --- --- --- --- --- ---
#1 General Motors 202,786 18.30% 202,786 18.30% 17.60% 17.60%
#2 Ford Motor Company 177,441 15.60% 177,441 15.60% 15.40% 15.40%
#3 Toyota Motor Corporation 169,194 15.60% 169,194 15.60% 14.70% 14.70%
#4 FCA/Chrysler Group 145,007 14.00% 145,007 14.00% 12.60% 12.60%
#5 Nissan Motor Company 104,107 15.10% 104,107 15.10% 9.00% 9.00%
#6 Honda Motor Company 102,184 11.50% 102,184 11.50% 8.90% 8.90%
#7 Hyundai-Kia 82,804 2.20% 82,804 2.20% 7.20% 7.20%
#8 Volkswagen Group 39,078 6.00% 39,078 6.00% 3.40% 3.40%
#9 Daimler 26,616 9.00% 26,616 9.00% 2.30% 2.30%
#10 BMW-Mini 22,209 6.80% 22,209 6.80% 1.90% 1.90%
#11 Jaguar-Land Rover 6547 8.70% 6547 8.70% 0.60% 0.60%
--- --- --- --- --- --- --- ---
--- Total 1,150,245 13.70% 1,150,235 13.70% --- ---
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