Keanu Reeves will be in the house for Super Bowl LII. Ok, so he’s not going to be in somebody’s house, but he will be on our TVs because he’s the star of Squarespace’s Super Bowl LII commercial. In the ad, Reeves is riding an Arch KRGT-1 motorcycle, and he’s talking himself. His imagination — or is it conscience? — talks back to him in an aspirational tone, convincing him that he can do anything he wants if he sets his mind to it, including making a motorcycle and creating a website for it.