We’ve seen plenty of teaser images during our time behind the computer screen, but none are as enticing as Lamborghini’s teasing of their new supercar. Sure. the teaser images suck just as much as everyone else’s, but this vehicle is actually one that has us on the edge of our computer chairs waiting for even the tiniest glimpse as to what the supercar looks like. We’ve already received our first peek in the form of a photo capturing, well nothing really, and now we have our second image which shows more of nothing.

The Lamborghini supercar is rumored to be called the Jota and is set to be revealed at the Paris Motor Show just 16 days away. The company has yet to give out any details, but we do know that it will be coming just in time to replace the current Murcielago.

When talking about the future supercar, Lamborghini CEO Stephan Winkelmann said: "The key factor in terms of better handling and acceleration, meaning more immediate pleasure in driving, is the power-to-weight ratio. This is not so much about top speed and so the future will not be so focused on increasing the power, even because CO2 emissions do play a role for supersports cars too. That means the key is in reducing the weight."

So far, all we know is that Murcielago successor will be built on a new carbon-fiber tub and will use as much aluminum and carbon fiber as possible to reduce weight. The "Jota" will hit a top speed of 230mph and will sit on new 21" wheels over upgraded Brembo carbon-ceramic brakes. It will also come with Audi’s torque vectoring technology which offers even better handling.

The countdown is on! We’re sure we will not be disappointed!

Press release

“Lamborghini stands for extreme and uncompromising supersportscars of the best Italian tradition. Tradition as a value however, lives at Lamborghini alongside innovation.

We are redefining the future of our supersportscars around the two main reasons to buy: design and performance. Design has been and always will be reason number one, and we will make sure a Lamborghini will always be recognizable through its significant stylistic features.

Regarding performance, until few years ago priorities were, in this order: top speed, acceleration and handling. In recent years this has been changing. Together with design, handling and acceleration are becoming more important. Speed is not as important anymore, because all supersportscars are exceeding 300km/h (186 mph) and this is a speed that you cannot reach even on a racetrack, let alone normal roads. We think it is time to make a shift and talk more about handling and acceleration.

The key factor in terms of better handling and acceleration, meaning more immediate pleasure in driving, is the power-to-weight ratio. This is not so much about top speed and so the future will not be so focused on increasing the power, even because CO2 emissions do play a role for supersportscars too. That means the key is in reducing the weight.

A crucial part of this is to understand how to reduce the weight. From the middle of the Eighties, the average weight of our cars has increased by 500 kg because of active and passive safety, comfort and emissions reduction issues, and this is something that we have to change. Since we cannot reduce safety or comfort in our cars, we have to reduce the weight by using new materials.

The magic word for this is “carbon fiber”. We started working with carbon fiber in Sant’Agata Bolognese over thirty years ago and today, with our two laboratories in Sant’Agata Bolognese and in Seattle, We are mastering a broad range of technologies which put us in a leadership position for low-volume production.

Every new Lamborghini will make the best use of carbon fiber to reduce weight.”

What do you think?
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4 comments:

  (612) posted on 10.5.2010

Why does it need a wing? After all, it’s not like it is Ferrari or Aston Martin - this car (and the whole brand for that matter) is not a race-designed or luxury-oriented. It is just an expensive car (with no track history, or any history at all, mind ya) for people that want attention when they pull to the valet parking downtown.

  (858) posted on 09.20.2010

This has to be most complicated and confusing product development/launch in history. it officially doesn’t exist but there are art museums and race cars dedicated to it. But it’s not gonna be made.....

  (745) posted on 09.15.2010

I wonder how does it feel to ride in that lamborghini’s teaser car.

  (364) posted on 09.14.2010

Stop the teasing, please Lamborghini. smiley

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