Laser lights and techno music highlight new Peugeot SR1 promo video

Peugeot’s new SR1 hybrid roadster concept is scheduled to be unveiled at the Geneva Motor Show, which is still in March, but as far as the French carmaker is concerned, a little pre-emptive teasing of the SR1 wouldn’t hurt anyone.

A few weeks after releasing the first batch of photos of the SR1 hybrid, Peugeot has followed that up with a promo video of the car, complete with laser lights, techno music, and a touch of digital effects here and there.

The SR1’s noticeably sleeker design – a stark change from what Peugeot is known for – is a testament to the brand’s attempt in streamlining a new and edgier direction for the company, which, as far as we’re concerned, is a welcome change for a car brand that hasn’t exactly wowed us with their car’s aesthetic designs.

As far as we’re concerned, the sexy SR1 hybrid roadster concept is definitely a step in the right direction.

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Source: Peugeot

Kirby Garlitos
Kirby Garlitos
Automotive Aftermarket Expert - kirby@topspeed.com
Kirby’s first exposure into the world of automobiles happened when he caught Knight Rider on television as a five-year old boy. David Hasselhoff didn’t leave much of an impression on him (that happened later on in Baywatch), but KITT certainly did. To this day, Kirby remains convinced that he will one day own a car with the same ‘spirit’ as the original KITT (not the 2008 monstrosity). He doesn't know when that will be, but until then, he’s committed to expressing his love for KITT, and all cars for that matter, here at TopSpeed.  Read full bio
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