The Mahindra Group, through its subsidiaries Tech Mahindra Limited and Mahindra & Mahindra, has just finalized a deal to secure a controlling stake in Pininfarina S.p.A., considered as one of the most revered automotive and industrial design houses in the world. Financial aspects of the deal have yet to be disclosed, but according to a statement released by the Indian conglomerate, Tech Mahindra and M&M will receive 76.06 percent of Pininfarina shares from incumbent shareholder PincarS.r.l. at a price of € 1.1 per share. The transaction and subsequent transferring of shares will be received by “JVCo”, a joint venture company between Tech Mahindra and M&M. 60 percent of the new company will be owned by Tech Mahindra with the remaining 40 percent going to M&M.