It’s bold and crazy, and exactly what the brand needs to propel it into the future

In the midst of a massive automotive revolution in China, a small company known as Chery Quantum Automotive Corporation was birthed out of the blue. By 2011, the name was changed to Qoros Auto Co. Ltd, with responsibility split between Chery and Kenon Holdings. During it’s time in existence, the Chinese brand has put just two names into production – the Qoros 3 and Qoros 5 SUV. In fairness, the 3 can be had in SUV, sedan, hatchback, and GT, but they all look nearly identical outside of a few structural changes. So, one could say they have 5 models on the market, if you really want to get technical about things. Now, in what one could only call an excessively bold move for a new-ish company, the brand has debuted a new concept called the K-EV. It’s an electric vehicle that is said to be able to hit 62 mph in 2.6 seconds and has a range of around 310 miles. Full details on the electric drivetrain are scarce, but the that doesn’t matter because there’s something crazy going on with its exterior design.

I mean, seriously, what is going on here? This thing has four doors, three of which are wildly different. The rear passenger door slides open, the front passenger door is front-hinged and opens like a regular car door, while the driver’s door is a gullwing door. I mean it’s certainly interesting, but very out-of-the-box. What’s even crazier, however, is that this concept supposedly previews a model that will go into production in 2019. That I really want to see, but for now, keep reading to learn a little more about this unique and bold concept.

Keep reading to learn more.

Will a Production Model Really Look Like This?

Meet the Qoros K-EV – A Concept Set to Enter Production by 2019 Exterior Computer Renderings and Photoshop
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According to Qoros, the K-EV makes use of proven technologies that puts it “ahead of the ‘concept car’ category and makes it possible to bring it to the market in the near future.” That’s a pretty bold statement for a car that’s equally as bold and way off the reservation as far as Qoros’ currently design philosophy goes. Outside of the funky exterior design, the interior is designed in a way that allows the front and passenger compartments to be distinct from one another. Most of the interior is made of carbon fiber as is most of the body. The engineering test car is set to make its debut at the Guangzhou Auto Show this November, which will give Qoros just under two years to work out all of the kinks and get the K-EV onto the market before the end of 2020.

Meet the Qoros K-EV – A Concept Set to Enter Production by 2019 Exterior Computer Renderings and Photoshop
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Meet the Qoros K-EV – A Concept Set to Enter Production by 2019 Exterior Computer Renderings and Photoshop
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Meet the Qoros K-EV – A Concept Set to Enter Production by 2019 Exterior Computer Renderings and Photoshop
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Meet the Qoros K-EV – A Concept Set to Enter Production by 2019 Exterior Computer Renderings and Photoshop
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So, will the production model really look like this?

Honestly, I hope so. Usually, automakers come up with these outrageously awesome concepts that are packed full of technology, claiming that they “preview” a future model. Then, a year later, the hit us with some massively toned down production model that looks almost nothing like the concept outside of the overall shape. Qoros fancies itself as a premium automaker, and it could very well end up that way in a few years. But, for now, the brand has a total of two nameplates and five models, and unless you’re building supercars, that kind of lineup just isn’t going to cut it.

Just ask Elon Musk – Tesla is consistently in the red, and the brand is busier than ever. I’m hoping that the engineering test car looks a lot like this, even with those funky doors and bold design cues. In all honesty, isn’t that something the automotive market really needs? You know, a manufacturer that is willing to step out of the box and try new things? Well, look no further folks. Qoros is about two seconds away from introducing the Qamless engine to the market and, if this thing keeps its bold design once it goes into production, the brand just might have a lot going for it.

Press Release

Qoros Automotive Co., Ltd. (Qoros Auto) is showcasing the progress of its two-pronged strategy highlighted by an array of world-class products at Auto Shanghai 2017 (Shanghai Auto Show). The Qoros booth sees the Qoros Model K-EV, a high-performance electric vehicle (EV), taking center stage. Alongside this all-new concept model, the engineering test car with QamFree engine, the Qoros 5 SUV, the Qoros 3 Sedan, the Qoros 3 Hatch, the Qoros 3 City SUV, and the Qoros 3 GT make an exciting display for Qoros at the world’s largest auto show.

“Qoros is committed to deliver world-class quality products that offer innovative and premium customer experience,” said Dr. Leon Liu, Chief Executive Officer of Qoros Auto. “The stronger than ever product display at the Shanghai Auto Show demonstrates our commitment to the auto market and our strong capability to provide the customers with future oriented new products shaped by the essence of the Qoros’ New Premium brand positioning.”

Meet the Qoros K-EV – A Concept Set to Enter Production by 2019 Exterior Computer Renderings and Photoshop
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Qoros Model K-EV making its global debut
Making its global debut in Shanghai, the Qoros Model K-EV shines as one of the brightest stars in the auto show. This high-performance premium EV, powered by cutting-edge technologies, will lead the charge for Qoros to make a strong entry to the new energy vehicle market.

Equipped with the most advanced electric drive-line technology, the Model K-EV takes the driver’s breath away with its staggering performance. It only takes 2.6 seconds for the vehicle to accelerate from still to 100km/h, providing exhilarating driving experiences to the driver. The Model K-EV is also fitted with a high-performance battery system, promising a range of over 500km. The application of such proven technologies puts the Model K-EV ahead of ‘concept car’ category and makes it possible for Qoros to bring it to the market in near future. The engineering test car of the Model K-EV will come to the upcoming Guangzhou Auto Show in November, with its market launch planned in 2019.

Defined as a high-performance premium EV, the Model K-EV is created by an international design and engineering team to offer customers premium driving and riding experiences and a taste of future mobility. The unique experiences start with the asymmetric door design. The revolutionary asymmetric door system allows greater possibility for designers to create a distinctive experience for the driver and passengers. The large-sized gull-wing door on the driver’s side automatically opens when activated. The front passenger’s door with a two-hinged system opens outward as a conventional door or slides horizontally alongside if needed. The door on the rear passenger side features a sliding system to ensure maximize convenience and ease of use for passengers entering and exiting the car.

Meet the Qoros K-EV – A Concept Set to Enter Production by 2019 Exterior Computer Renderings and Photoshop
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Additionally, the car’s interior has been purposefully designed to create two distinct cabin spaces in the front and rear, providing back-seat passengers with a more comfortable and enjoyable riding experience.

Qoros Model K-EV features “Clever Carbon Cabin” (CCC) technology, a seamlessly-integrated cabin made primarily from carbon fiber. The seamless construction of CCC lends Model K-EV its refined appearance, while aerodynamic design features and sleek body lines help to enhance its performance and increase energy efficiency. The use of this durable material contributes greatly to the lightweight body of the car to achieve better energy efficiency and help reduce “range anxiety”. The CCC technology also maintains vehicle body strength and durability while allowing significant design freedom for designers and engineers.

Two-pronged strategy taking shape to accelerate growth

Qoros is committed to the two-pronged strategy to accelerate its growth. Qoros will continue to sharpen the competitiveness of its conventional engine vehicles by introducing the revolutionary QamFree engine technology while investing in new energy vehicle products and exploring new frontiers including autonomous driving.

At the Qoros booth, the engineering test car with QamFree engine showcases the latest progress in bringing the innovative QamFree technology to life. Jointly developed by Qoros and FreeValve, an affiliated company of Koenigsegg, the QamFree technology plays a critical role in rejuvenating Qoros gas engine models. The technology breakthrough significantly boosts the performance of a traditional engine while reducing its fuel consumption. With a plan for mass production, the QamFree technology was tested in an engineering test car in November 2016. This revolutionary new technology was awarded by the renowned American Publication, Popular Science, as the Top 10 Automotive Innovative in 2016.

Meet the Qoros K-EV – A Concept Set to Enter Production by 2019 Exterior Computer Renderings and Photoshop
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With the vision to become a transformational and innovation driven company, Qoros is dedicated to bringing world-class new energy products with innovative experiences to customers. A solid plan has been laid out as the blueprint for tomorrow. The first phase will see the electrification of its existing product models. In the second phase, Qoros will introduce its next generation global energy vehicle (GEV) platform for a whole-new generation of NEV from 2020. The highly flexible GEV platform will enable Qoros to integrate an array of leading technologies to its future NEV products, bringing unrivalled experiences to the customers.

As a young and aspirational auto brand, Qoros continues to strengthen its presence in the world’s most dynamic auto market with an expanding product lineup covering Sedan, SUV and Sports Crossover segments. In late 2017, Qoros will launch an all-new compact SUV targeting younger consumers, fulfilling its promise to introduce more world-class products with premium experiences to the customers.

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